One of the issues which often raises its head when I speak about sustainability to local groups -- both on the Greenback campus and in the community of Backboro -- is best phrased as "we can't afford to be sustainable." To my mind, "I can't afford it" is, like "I didn't have time", a less confrontational way of saying "it wasn't important enough to me." That being the case, I try to address the objection strategically, not directly. Not "spend the money, dammit!', but "here's why we need to find a way to make it affordable".
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