Market University Presses

Make sure the 1.2 million voracious readers visiting Inside Higher Ed each month know about your titles with terrific new rates, exclusively for university presses

Inside Higher Ed readers are serious book buyers. Based on our latest reader survey:

  • More than 40% of our readers are involved in teaching
  • Of these, more than two thirds influence decisions about text books
  • 60% influence decisions about digital supplements to texts
  • And a whopping 50% of all Inside Higher Ed readers buy more than 10 books a year for personal reading - and 6% say they buy more than 50 per year!

*All numbers from Inside Higher Ed 2012 Reader Survey or Google Analytics

ADVERTISING OPTIONS:

Story Level Page

Run-of-Site Advertising - Launch your campaign to a captive audience of more than 1.2 million unique monthly visitors on our home page and throughout the story-level pages. Ads are 300x250 and 160x600 pixels and rotate throughout the site over the course of your campaign for maximum visibility with our avid readers. Flash and other animation accepted.

Cost: $23 CPM - 50% off our standard rates. Minimum buy 25,000 impressions/week ($575)

Daily News Update

Daily News Update E-Mail Text Advertising - Higher education's best-read daily news summary, now delivered to more than 100,000 registered opt-in subscribers each weekday. The text ad is purchased for the week (Monday-Friday) and contains up to 25 words plus a linking URL.

Cost: $1,250, 40% off our standard rate. Click here to see a sample of today’s Daily News Update

Weekly News Update

Weekly News Update E-mail Advertising - Offering a summary of the week's best-read articles, now delivered to more than 20,000 registered opt-in subscribers each Friday morning. Click here to see a sample of our Weekly News Update.

Sizes: Two 300x250 pixel ads are available, static ads only, no Flash. Cost: $975 per insertion

To download our University Press rate card in PDF form, click here.

To download our online advertising specifications in PDF form, click here

New to online advertising? Click here to download our online advertising FAQ.

To discuss other options and reach your most enthusiastic prospects, contact:

Trish Sabino, Display Advertising Manager
+1 (202) 448-6141 / trish.sabino@insidehighered.com

 

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