Market-your-graduate-programs

Market your graduate programs to the engaged professionals gathering at Inside Higher Ed

Think the only way to spotlight your graduate programs to the professionals in the higher education community is expensive print advertising?

Think again.

At Inside Higher Ed you'll find breaking news, lively commentary and thousands of job openings absolutely free. That's why more college faculty, administrators and executives get their higher education news from Inside Higher Ed than from any print publication. And that's why Inside Higher Ed is rapidly becoming the best way to market your graduate programs to engaged professionals in higher education.

ADVERTISING OPTIONS:

Story Level Page

Run-of-Site Advertising - Launch your campaign to a captive audience of 1.2 million unique monthly visitors on our home page and throughout the story-level pages. Banner ads are 300x250 and 160x600 pixels and rotate evenly throughout the site over the course of your campaign for maximum visibility with our avid readers. Flash and other animation accepted.

Cost: $45 CPM (Cost per thousand impressions)

Geo-targeting is available (additional $5 CPM, must be purchased as part of a larger run-of-site campaign)

Story Level Page

Premium Run-of-Site Advertising - A premium run-of-site campaign includes all three elements - the 300x250, 160x600 and 728x90 ad sizes, rotating randomly to maximize your message's presence on the site. The 728x90 ad appears on the story-level pages (not the home page) while the other two sizes rotate throughout all of the editorial pages the site.

Cost: $50 CPM (cost per thousand impressions)

Geo-targeting is available (additional $5 CPM, must be purchased as part of a larger run-of-site campaign)

Daily News Update

Daily News Update E-Mail Advertising - Higher education's best-read daily news summary, now delivered to more than 100,000 registered opt-in subscribers each weekday. Ads are purchased for the week and delivered each day for five straight days. Click here to see a sample of our Daily News Update.

Banner Ads – Three ads are available at 300x250 pixels, static ads only. Cost: $6,600 ($7,200 for guaranteed positioning)

Text Ad – Contains up to 25 words of text, including a linking URL.  Cost: $2,000 per week.

Weekly News Update

Weekly News Update E-mail Advertising - Offering a summary of the week's best-read articles, delivered to more than 20,000 registered opt-in subscribers each Friday morning. Two 300x250 pixel ads are available, static ads only, no Flash. Click here to see a sample of our Weekly News Update.

Cost: $975 per insertion

To download our Nonprofit rate card in PDF form, click here.

To download our online advertising specifications in PDF form, click here.

New to online advertising? Click here to download our online advertising FAQ.

To discuss other options and reach your best prospects, contact:

Trish Sabino, Display Advertising Manager
+1 (202) 448-6141 / trish.sabino@insidehighered.com

 

 

 

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