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Upping the Ante

March 24, 2006

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The University of Pennsylvania announced Thursday that it would pay for tuition, room and board for all students from families with incomes of up to $50,000. In topping similar aid commitments from wealthier universities, Penn may set off competition among leading institutions that could benefit low-income students and might attract more of them to enroll at institutions they may have considered too expensive in the past.

"This is something we've been waiting to see happen, and anticipating for a couple of years," said Gordon Winston, director of the Williams College Project on the Economics of Higher Education. "It is simply delicious. We have these enormously wealthy schools competing energetically for high ability, low-income students. They are out there slugging it out with each other to give equality of opportunity to a lot of students who richly deserve it."

Penn is increasing its aid budget by more than $6 million for next year to pay for the shift, which comes a week after Stanford University announced a plan to cover costs for families earning up to $45,000, the same level announced a year ago by Yale University (although some students there may need to do some borrowing).

Also this month, the Massachusetts Institute of Technology announced that it would match Pell Grants -- the major federal program for low-income students. Those moves in turn followed pledges to eliminate loans and parental contributions at Harvard University (announced in 2004, with a $40,000 income limit) and the elimination of loans even earlier at Princeton University (in 2001). A number of public universities -- such as the University of North Carolina at Chapel Hill -- have announced similar programs, although some of the income levels and the college price levels are lower than those of private institutions.

Aid experts said that Penn's announcement was significant for several reasons. By exceeding the levels of Harvard and Stanford, Penn may be challenging those institutions -- and others -- in the kind of bidding war low-income students would long to see. It is also notable that Penn -- while hardly poor, with an endowment of well over $4 billion -- has demonstrated the possibility of beating far wealthier institutions when it comes to aid pledges. The endowments of Harvard and Yale are more than five and three times, respectively, the size of Penn's.

Bonnie Gibson, vice president for budget and management analysis at Penn, said that about 80 percent of Penn's spending on financial aid comes from operating funds, while almost that large a share at the other institutions that have increased their aid programs has come from endowment income. "This is hard for us, and involves precious resources," she said. "But we've put it on top of the priority list."

A number of institutions may now try to expand what they are doing. "Penn is not going to be the last," said Kristine E. Dillon, president of the Consortium on Financing Higher Education, a group of 31 top private colleges and universities. "All of these schools are looking hard at the messages that they convey about the availability of financial aid."

That's a welcome change, said Robert Shireman, director of the Institute for College Access and Success. "I think we're beginning to see a lot of the more selective institutions seeing the benefit of simple messages that tell low-income students that financial aid is there," he said. While money has in fact been available at these institutions for years, Shireman said that uncertainty and complexity discouraged too many students.

"This whole complicated 'maybe you'll get aid' message made cost issues more of a barrier than they necessarily have to be," Shireman said.

Institutions do look at what others are doing in aid and build on ideas that they like. Shirley Ort, director of financial aid at Chapel Hill, where she led the development of that university's efforts, said she hoped Carolina's program encouraged others just as Princeton's program spurred her on. "I could not be more pleased in the growth of these programs," she said.

Dillon noted that there is concrete evidence now that approaches like the one Penn announced have a demonstrable impact. Researchers at the National Bureau of Economic Research recently found that Harvard's policy led quickly to increases in the percentage of students from families with incomes under $40,000 who enrolled.

Princeton's elimination of loans is in many ways the most generous aid plan out there, and it was developed following years of research suggesting that low-income students were hesitant to borrow. But Dillon said that Princeton's plan may have lacked the public impact of the other plans because it didn't have a precise income level attached to it. "Harvard managed to get attention -- simple, concise attention," she said, by putting an income level out there. "People could say 'they are talking to me,' " she said.

For many aid experts, the $64,000 question (as it were) about the various aid plans is whether they will increase the percentage of students at top colleges who come from low-income families or just benefit those students who are already making it to the Ivy League. Shireman and others noted that many of the private universities making these announcements are historically places where student bodies have been largely middle or upper class.

Winston, of Williams College, said there is evidence that the pool of high ability, low-income students is larger than those currently enrolling.

About 10 percent of the students at the colleges in the Consortium on Financing Higher Education come from the bottom 40 percent of family incomes in the United States. A recent study from his center found that 13 percent of students who earn at least a 1420 on the SAT (before the addition of the new writing test, and including equivalent ACT scores) come from the bottom 40 percent of family incomes. Slight reductions in that SAT level, which he termed "ambitious," would send that percentage even higher.

Such data suggest, Winston said, that the real benefit of announcements like Penn's may be that the pool of low-income students at top colleges can increase. "Some people are imagining that there are a gazillion students out there" who could meet Ivy admissions requirements and are scared off by high prices, and the numbers just aren't that high, Winston said. But there are significant numbers of students who are in that category.

"To me, this says very, very importantly that these places can expand their share of low-income students without watering down standards or abandoning their view that you've got to be pretty sharp to enroll," Winston said. And as long as there is such a pool to expand, he said that announcements like Penn's are great news for academe broadly.

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Comments on Upping the Ante

  • Tuition--One Answer to the Access Problem
  • Posted by Jerry Pattengale , AVP for Scholarship and Grants at Indiana Wesleyan University on March 24, 2006 at 6:45am EST
  • Scott,

    Thanks for this article, and especially for including the link to the Winston-Hill report. The charts alone prove worth a glance. Although the authors spend considerable time discussing the possible problems with the self-reported income aspect of the data (cf. Appendix), the article itself is valuable. I would love to see Thomas Mortenson respond to this article--the charts themselves likely will remind readers of his Pell Institute's work. One key suggestion for those schools attempting to determine how they could possibly follow the lead of these top schools--look at keeping the high-achieving low-income students in school once they've arrived. This doesn't answer the matriculation quesion, but it is something most schools can do. Let me explain. If a student is not planning to return second semester due to finances, allow him/her to return for whatever financial aid covers for that second semester and provide a scholarship for the rest. If this continues through the fall, allow that student to take 12 credits through a distant program, again, for the amount of aid that financial aid will cover. This also will allow them to work, gaining money to pay off existing bills and perhaps saving for a time of return. Keeping them in the loop (including financial aid), and attached to college, is half the battle. Several years ago we established a First-year Financial Aid Counselor to assist with the FAFSA and general financial aid work. Such a person (and now persons) can help to track such needs. This option is easiest logistically for students during their first two years due to the available distant classes for general education. For residential colleges, if you run the numbers based on likely financial aid, and on lost revenue (esp. if the dorm room will be empty), you'll likely find this to be an option to assist economically-challenged students. Again, Scott, thanks for bringing this article to the nation. JP

  • Public Outreach
  • Posted by Patty on March 24, 2006 at 11:20am EST
  • This is a wonderful start. Many of the low income students we see enrolling are also first generation students. The idea of college is overwhelming for them and price compounds this anxiety. I agree that we must coordinate programs for student retention. Programs such as Trio and Upward Bound at the community college level are excellent examples of programs that support these students. While it is great to have such programs at the college level, it is imperative that we reach students at the high school level as well. As a first generation, low income student myself, I have worked my way through the community college system. I even gained employment as a member of the college staff. I did so the hard way. However, had I known in high school about the options and programs available, the process would not have been as frustrating. We have college fairs at the univerisities. Perhaps we would do well to introduce these college fairs in high school hallways. Students in high school must be made aware of the programs available by posting on bulletin boards in the hallways, informing teachers, and parents, etc.

  • Bush's Proposed Budget for 2007 [no TRIO, no Upward Bound]
  • Posted by Wilbur Beauregard at Big Ten on March 24, 2006 at 12:15pm EST
  • The TRIO and Upward Bound programs are going away if you believe the federal budget proposal from our president will be approved.

  • this is just step one !
  • Posted by Larry on March 24, 2006 at 2:00pm EST
  • Unfortunately, tuition is not enough. Students from low income families desperately need the social skills of the rich and middle class in order to take full advantage of an undergraduate education. Schools need to step up to the plate, and require that all of these members of the lower classes come to the schools being able to make small-talk, eat peaches properly, and weasel their way out of doing anything that they might fail at. Perhaps each students should be assigned a doctor that will, at a moment’s notice, write whatever note is necessary to get more time on tests. Also, if the school has sororities, they should provide all female students with the appropriate number of “Coach” bags, so that they will fit in and have ready source of papers to submit in lieu of actually working. I look forward to the results of this (Marxist) experiment.

  • Good but
  • Posted by Rick on March 24, 2006 at 3:55pm EST
  • A great announcement, but it almost seems like these programs a lot of PR huff. I wonder about the implementation. Are these programs factoring in Expected Family Contributions (EFC) or just using gross household income (GHI) as the touchstone? Should a single child household with a GHI of $39,000 get better aid than a four child household with a GHI of $80,000? I also wonder how these schools treat a household that has a GHI of $45,000. Does that household get the same benefits of free tuition room and board less a charge of the post-tax $5,000 the household has in additional income?

  • Article is Misleading
  • Posted by Phil , Analyst on March 29, 2006 at 4:35am EST
  • If you read the Penn press release, it merely says that Penn will eliminate loans. The headline gives the impression that Penn will pay for everything- however, the article only says loans will be removed. In reality, there will still be a parental contrib, just no loans. It's in the press release...did noone read it?