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Parents' View of the Economy

March 30, 2009

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Even as many colleges report increased student applications, administrators remain deeply worried about what will happen to enrollments this fall, given the economic turmoil facing many families. A new survey of parents of current college students suggests that college leaders' concerns are legitimate, but that the damage may not be as severe as they fear.

At least a third of the parents of freshmen at public and private colleges say the downturn will affect how they finance their children's college education next fall, according to the survey by the research company Eduventures. The company, which surveyed more than 7,000 parents of students at a mix of 19 public and private colleges of varying degrees of selectivity, asked a range of questions about the parents' economic situation and the likely impact of their circumstances on their ability to pay for college.

Thirty-six percent of parents of students at private colleges and a third of parents of public college undergraduates said that the national economic turbulence would affect the financing of college for their children -- with parents of out-of-state students about 3-5 percentage points more likely to anticipate difficulty.

The kind of impact parents are anticipating varies by income level, as seen in the table below:

Impact of Downturn on Parents' Ability to Pay for College, By Income Level

Annual family income Increase my contribution Difficulty with previously arranged resources Reduce my contribution Unable to finance my child's education
Less than $90,000 15.7% 30.5% 34.9% 26.3%
$90,000-$119,000 15.2 31.0 35.1 17.9
$120,000-$159,000 19.3 27.9 32.5 10.7
$160,000 and over 17.6 27.9 26.5 7.2

Relatively few parents, though, told Eduventures that they expect their families to take actions that would result in significant reductions in enrollment -- but they do envision responses that could lead to shifts in where students enroll.

Nearly one in five parents of students at private colleges said they expected their children to get a job, and another 12 percent said they anticipated having their children seek more work study assistance.

Less than 12 percent surveyed said their children would consider transferring to another (presumably less expensive) institution, and nearly 7 percent said the students might take at least some classes at a nearby community college. A little less than 3 percent said the students might have to postpone returning to college in the fall, and less than half a percent said their children would have to consider quitting college permanently.

Among the parents of public college students, 8.7 percent said their children might have to consider transferring (10.7 percent of those from out of state), and less than 3 percent said they would weigh stopping out of college. Nearly six percent of in-state students said they envisioned their children choosing to live at home instead of on campus.

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Comments on Parents' View of the Economy

  • Yeah, but...?
  • Posted by Dunk! , Adviser/Graduate Student at Bowling Green State University on March 30, 2009 at 11:45am EDT
  • In terms of the financing their students to attend an institution of higher education, this article is quite reassuring, especially in regards to the view that parents possess for the importance of attaining a degree. Yet, according to the Department of Education, the average cost of tuition, room and board for the 2005-06 academic year for a 4-year public institution was $12,108 and the average cost for a 4-year private institution was $27,317; multiplied by the assumption that students obtain their degree within 4 years, these figures come to $48,432 and $109,268 respectively. Disregarding the fact that recent data suggest that more students are graduating in 6 years as opposed to the assumed 4 and that these costs do not take into account the cost of textbooks, parking passes, and any other additional purchases, the amount that is asked to be invested towards a college degree is an exorbitant amount. In an effort not to portray myself too overtly as a Chicken Little character-type proclaiming to all that the sky is falling, I believe that the most obvious and available option for college and university administrators to counter the current economic crisis that has negatively affected numerous budgets is to raise the cost of tuition for students and cut particular social services that not every student utilizes, e.g. counseling services, student health services, athletic programs.

    Traditionally, attending a college or university is viewed as a right by the public for its seen as a stepping-stone towards achieving the American Dream. Hence, the majority of students believe that receiving a college degree is the sole purpose for higher education; a belief that is perpetuated by many media sources and families. While my opinion of the public’s perception may be seen as disingenuous, I have faith in its accuracy because my experiences with campus administrators and academic officials support this assumption about the purpose of higher education. Yet, as an up and coming student affairs professional, I strongly value the culminating experiences that transpire outside the context of the classroom. This mission and goal for the majority of student affairs professionals is the holistic development of every student. While we sincerely see the worth of acquiring the knowledge of facts and figures, students are sitting in the classroom anywhere from 12 to 20 hours per week. But a substantial amount of time is spent outside the classroom and this is where our profession (Student Affairs) excels because we offer several opportunities for students to get involved in a variety of activities that include: fraternities, sororities, student government, intramurals, religious groups, student programming councils, and so forth. These sorts of activities contribute a lot to the missions of colleges and universities in terms of overall student development. My concern, however, lies in the public’s perception of the validity of these extracurricular activities in conjunction with what they believe the purpose of higher education is. If they believe these activities do not contribute much towards professional preparation, there may be a movement towards abolishing extracurricular activities, especially in light of the current economic crisis and the likelihood of increased tuition rates.

    Is there any legitmacy to my 'fears'? Is there data to support what the public perceives the purpose of higher education to be? Discounting the trends that followed the Civil War as well as the G.I. Bill that assisted in the expansion and change in higher education in this country, that is.

  • This is the "perceived" problem,
  • Posted by DFS on March 30, 2009 at 9:00pm EDT
  • That is, that of perception: "Traditionally, attending a college or university is viewed as a right by the public...."

    It is not a right. We have a capitalistic system which allows those who put it together to attend college. There is no "right" to this. But, there are a multitude of ways to realize it.

    Enter the scammers -- those who promise low interest rates, then take your life. Either divorce the opportunities from these leeches, or subsidize them through regulation.

    Any academic institution who even apparently goes along with the leeches should be penalized as well. FTE is not everything!