Search News


Browse Archives

News

Students as Lemmings

May 14, 2009

Share This Story

FREE Daily News Alerts

Advertisement

Peer pressure is a powerful force, and not always to the good, as anyone who works with young people on issues of substance abuse or hazing knows all too well. Questions about the effects of peers in an academic context typically focus on whether positive "peer effects" pull students' academic performance up, or whether negative ones drag it down. But a new study by a trio of international researchers finds that college undergraduates let their peers influence their choice of major, often leading them into careers that were not best suited to their skills -- and ultimately diminished their income.

The provocatively titled "Be as Careful of the Company You Keep as of the Books You Read: Peer Effects in Education and on the Labor Market," was released this week by the National Bureau of Economic Research and conducted by scholars at Stanford University, the World Bank, and Italy's Bocconi University. The researchers track a group of undergraduate business students at the Italian university who, like all students in their first three semesters there, were randomly assigned to class sections in their compulsory courses. That process of "repeated random allocation" helped give the researchers a difficult-to-replicate set of circumstances for accurately analyzing peer effects, they write.

After the first three semesters in Bocconi's business program, undergraduates chose one of two majors: business or economics (the vast majority choose business). The researchers find that having a "restricted" peer (one with whom a student shared at least four of the nine randomly assigned courses) choose economics increased an individual student's chances of majoring in economics by 7.4 percentage points.

That finding alone would probably not surprise or alarm anyone, given the common wisdom that young people are heavily influenced by their peers. But the researchers dig more deeply into the effects that the students' choices have on their own success, and there the results grow a bit more troubling.

They divide the undergraduates into four categories: the "ability driven" (meaning that they appear to have chosen their majors based largely on how they performed on exams in various subjects during the first half of college), "peer driven" (those whose choice of major was consistent with the majority of their close peers, but seemed to conflict with their abilities), "coherent" (those whose major choice was consistent with both their own ability and their peers' choice) and the "incoherent" (those whose major choice seemed inconsistent with their abilities and their peers' selections).

The researchers find "clear evidence that peer driven students on average perform worse than the ability driven in terms of both average and final grade," though they acknowledge that the "effect is small in magnitude" -- about two-tenths of a grade point on a 30 point grade scale.

Following the graduates into the work force, the researchers looked for signs of "mismatch" -- evidence that their chosen career, to the extent it is based on their choice of major, might not best suit them. There, the results show that the peer driven students earned about 13 percent less than their ability driven peers, and that -- based on answers to an alumni questionnaire -- they were much likelier than other students to feel "mismatched" in their first job, and to have encounter difficulties in that job.

The researchers say that they are reluctant to draw any significant conclusions about policy changes that might flow from their findings, such as encouraging colleges to provide better advising about majors. But if the study's results hold up, students might be encouraged to think for themselves.

See all postings »
Advertisement
Advertisement

Matching Jobs

Comments on Students as Lemmings

  • Choosing Majors
  • Posted by feudi , FAO on May 14, 2009 at 9:00am EDT
  • The Bocconi Study confirms the influence of peer pressure in choosing majors, but that is certainly not the whole story. A far more important factor, I believe, is the culture and the values it embraces. For decades now, Americans have been fed the notion that greed is good and that a career in business or law was the best way to get ahead in the culture. We sent the best minds of two generations to our very best business and law schools. The number of science-based majors dwindled while the market was and is flooded with lawyers and accountants.

    As a result of these academic choices, we now have the most litigious nation in the world led by a business class that invented "assets" out of thin air to the tune of about $4.0 Trillion of worthless paper on the books of all nations. Our business and law schools have much to answer for in the current mess they helped engineer. A modest proposal: Require every law and business major to take at least on class in ethics each year they attend school. It might not help, but it should wouldn't hurt.

  • Importance of career counseling
  • Posted by JCummings on May 14, 2009 at 10:45am EDT
  • This study highlights the deficiencies in institutional support for helping students understand their academic and professional interests and capabilities. Career counseling has often received short shrift within many higher education institutions, assuming it's effectively available at all, but hopefully this study and others like it will encourage institutions to invest in real career services for their students. Given the time, effort, and expense of a college education, both for the individual and the institution, it is high time that institutions provide their students with the information and support to better assess their interests and aptitudes, how those relate to a variety of academic disciplines, and the professional options that pursuing any one of those disciplines might give them. And as their academic experience exposes them to new options and uncovers or strengthens interests and capabilities, students will need access to fully functional career services throughout their collegiate experience to help them reassess and possibly readjust their academic direction. Ultimately, the decision about a major and potentially a career is and should be a personal choice, but institutions are failing in their responsibility to their students, stakeholders, and societies by not doing what they can to make sure such choices are well-informed ones.

  • re. Importance of Career Counseling
  • Posted by random thoughts on May 14, 2009 at 2:00pm EDT
  • I strongly agree that more career counseling would benefit a great many students. However, while there may be deficiencies in college career counseling services, from where I sit the larger issue is getting students to take advantage of the excellent resources already available. And no, I do not work in career services. But I talk with students fairly regularly who are wrestling with choice of major and/or career. When I ask if they have been to career services, the answer is almost always "no" and I have to really push to get them over there. I suspect it must be like going to the counseling center -- it's for other people who have "serious" issues, not for me.

  • Personal Discovery in relation to the Word of Work
  • Posted by S. Haick , Associate Director, Academic Resources at Pace University, NYC on May 19, 2009 at 4:00pm EDT
  • I teach what is called, "Exploring Majors and Careers," which has really evolved into a "Personal Discovery first, declaration second and mostly, let's not even talk about careers yet!" I find that if you help students examine their values, become realistic about their skills, talking about the contradictions up to this point in their lives - they are less likely to declare a major and find a job in a field that doesn't represent who they are.