Jason Easley Joins Inside Higher Ed as Manager of Advertising Sales

Jason Easley will work with Inside Higher Ed’s growing roster of display advertising clients in the technology, publishing and financial sectors

Washington, D.C., January 31, 2007 — Jason Easley has joined Inside Higher Ed to work with the company’s growing roster of commercial advertising clients. Mr. Easley comes to Inside Higher Ed from trade publisher Hanley-Wood, where he was an account executive.

“Inside Higher Ed has become the premier online outlet for advertisers needing to reach the higher education market,” said publisher Kathlene Collins. “Jason’s experience and expertise will help us provide terrific service to this important group of clients.” Inside Higher Ed’s advertisers include TIAA-CREF, The New York Times, The University of Chicago Press, AIG Valic, McGraw-Hill, American Council on Education and many more.

A 2000 graduate of Shepherd University, Mr. Easley gained expertise in online marketing while helping create the university’s Website. He worked as an associate for internet strategies with Burness Communications, and developed his advertising knowledge further as an account executive for the Washington Times. He will focus full-time on attracting and managing display advertising business from the technology, publishing and financial sectors.

Inside Higher Ed’s strategy of providing free news content has quickly drawn an audience of hundreds of thousands of informed, engaged professionals in higher education. “We’ve been amazed by the response from display advertisers, who see Inside Higher Ed as a unique way to reach both senior management and the full range of faculty readers at colleges and universities,” Ms. Collins added.

Mr. Easley can be reached at 202 659-9208, xt. 115

About Inside Higher Ed
Inside Higher Ed is a unique source of online news, commentary, forums and recruiting services, described by The New York Times as representing a “different vision” in higher education journalism. It currently reaches over 300,000 administrators and faculty on a monthly basis, and carries nearly 3,000 job listings from hundreds of colleges and universities. Readers can get the latest news, subscribe to news updates and search jobs absolutely free at www.insidehighered.com/sign_up