Just hours after the Kinsey Institute announced a new mobile app on which people could report sexual activity, Indiana University (of which the institute is a part) pulled the app, The Indianapolis Star [1] reported. The app was designed to gather self-reported data on sexual activity, birth control, public displays of affection and various other sex-related information. While the announcement said that the information would be secure and private, the university said that it needed to study the privacy issues raised by the app.