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'Iphigenia' and the iPhone

August 13, 2009

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There is growing anxiety among educators and policy makers that American colleges and universities are not churning out enough science and engineering majors, thereby jeopardizing the economic advantages currently enjoyed by the United States. Gone are the days when university presidents such as Robert Hutchins placed the study of philosophical and literary works at the heart of undergraduate education; now academics are much more likely to recommend (as Claudia Goldin and Lawrence Katz do in The Race Between Education and Technology) an increased attention to developing technological skills.

But are the humanities really only good for soft skills and vague ideals, like self-realization or civic understanding? Do they provide nothing to our “hard” achievements in science and engineering? A comparative look at undergraduate curricula suggests otherwise, and that the American emphasis on a liberal arts education is key to our success in nurturing innovative thinking among students.

Let me begin by recounting how I came to realize the importance of the humanities not only for cultivating the mind, but also for teaching the profitable art of originality. It was in the context of Stanford University’s obligatory “Introduction to the Humanities” (IHUM) course series for freshmen. Unlike its “Western civ” predecessor, which was the source of so much criticism in the 1960s, IHUM provides a variety of course offerings, ranging from “Ancient Empires” to “Rebellious Daughters and Filial Sons of the Chinese Family.” In the course I teach with my colleagues Robert Harrison and Joshua Landy, “Epic Journeys, Modern Quests,” the students read literary works ranging from Gilgamesh to The Trial, and write a series of papers analyzing the texts along the way.

Speaking with some Chinese students one day before class, they explained to me how they found these writing exercises utterly baffling. “We are supposed to come up with an original thesis?,” they asked. “How are we meant to do that?” Never before had they been encouraged to provide their own interpretation of a text or event. High schools in China focus obsessively on memorization; there is no place in the curriculum for constructing an original argument.

American culture and economy, by contrast, place an almost unrivaled premium on originality: “Invent, invent, invent” was the title of a recent Thomas Friedman column in the Times. The iPhone may be made in China, but, as its packaging proudly declares, it is “Designed in California.” We have exchanged manufacturing for innovation, and seem mostly content with the deal. Rarely do we ask, however, how and where originality is taught. And if we try to answer this question, it becomes clear that humanities courses such as IHUM offer far more opportunities for innovative thinking than most science classes.

To be sure, universities such as Stanford offer seminars in, say, mechanical engineering, in which students are called upon to invent new designs and products. But these courses tend to be reserved for upper-level students. While science educators are beginning to emphasize the importance of problem-solving courses at the entry level, the purpose of most basic math or science classes is not to encourage originality. If you take a calculus exam and get the same answers as 50 other students in the class, you may well get an A. If your essay thesis for a history course is the same as 50 other students in the class, you most likely will not.

The point here is a simple one: humanities courses provide students with lessons in innovation from day one. Good professors model original thinking for their students in their lectures, which is one of the reasons that research and teaching can be mutually beneficial. Students in turn learn how to examine topics under new light. Whether they go on to become software engineers, surgeons, or physicists, this primary training in innovative thought will help them imagine, invent, and create the world of the future. The modest undergraduate essay on Euripides’ Iphigenia requires the same conceptual skill-set as does devising a new medical procedure, constructing a different architectural schema, or coming up with a creative business model.

University administrators are quick to recognize the importance of creative thinking in academic curricula, but too often assume that creativity is found only in the arts. In fact, if the arts offer more opportunities for creative expression, the humanities can provide a better forum for reflecting on innovative processes, and by extension, a better chance to apply these lessons in other fields. This is not to suggest that the arts fail to live up to their pedagogical promises, but rather that the humanities offer a critical supplement.

When we consider the future of American higher education, therefore, we would do well to remember that a long-standing attachment to a liberal arts education has contributed in no small way to its great renown. Why is it, after all, that students from around the world dream of studying in the land of Apple and Google, when such a large chunk of our curricula is dedicated to reading Aristotle and Goethe?

The United States is in fact one of very few countries where college students continue to receive a general education. After graduating from high school, French students dedicate themselves immediately to the study of law, medicine, biochemistry, or another narrow specialization; the same holds true for English, German, Swiss, Italian, and most other European students. In the United Kingdom, specialization begins around the age of 15-16; after that, students usually only pursue three disciplines, often within a single area (e.g. the humanities or sciences). This important difference means that American universities are quite unique in their insistence that all undergraduates receive a humanistic education.

Alumni of American universities do not seem to find that their time reading Jane Austen or Alexis de Tocqueville was in vain. Entrepreneurs, for instance, emphasize the importance of a liberal arts education for business: “Entrepreneurship is a philosophy. It’s a way of looking at the world,” the venture capitalist Randy Komisar recently told Siliconvalley.com, adding how it “dovetails nicely with a liberal arts education.” Even academics are insisting on the parallel: as Mary Godwyn of Babson College wrote in Academe, “Entrepreneurship is a tangible, practical manifestation of a liberal arts sensibility.” Steve Jobs famously dropped out of Reed College, but recalled in his 2005 commencement speech at Stanford how a course in Asian calligraphy transformed his vision of fonts and text.

The thought that students in a Shakespeare class might read The Merchant of Venice for insights on investment banking rightly sends shivers down every English professor’s back. Rather than consider how we need to “integrate liberal arts and entrepreneurship courses,” as Godwyn suggests, it bears emphasizing the benefits provided by the liberal arts tout court. The fundamental activity that lies at the heart of humanistic studies is practical enough. If business, medicine, and engineering professors see it fit to incorporate literary or philosophical material in their syllabi, so much the better; but we would lose many of the other, more intangible values of the humanities if we reduce them to mere “how-to” studies.

This is not to say that professors and researchers in the humanities cannot retool their pedagogical and scholarly strategies in order to convey the excitement and passion of, say, the French Revolution to students who yawn at the mention of a pre-Facebook age. Indeed, as university presses become anemic, now is a good time to rethink the whole disciplinary pressures on specialization, which often translate into writing for a choir of a dozen faithful. No doubt we should aspire more to becoming “conversational critics,” in Adam Gopnik’s phrase. But equally important is the need for university administrators, policy makers, and cultural commentators, to recognize the important work already being done in freshmen seminars and writing classes in the humanities.

There are many steps from Iphigenia to the iPhone, but fostering an innovative, thoughtful, and humanistic environment is the first.

Dan Edelstein is an assistant professor of French at Stanford University. He recently completed a book entitled The Terror of Natural Right: Republicanism, the Cult of Nature, and the French Revolution (University of Chicago Press, forthcoming 2009).

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Comments on 'Iphigenia' and the iPhone

  • Invention and Innovation
  • Posted by Ken Coates , Professor of History at University of Waterloo on August 13, 2009 at 7:30am EDT
  • This is a fascinating and insightful article. It is interesting, however, that the author uses the iPhone as the gold standard for innovation. In the fast moving field of mobile media, North American has lagged well behind Asia in many respects. If one wants to see innovation in the sector - with more than a little invention thrown in -- check out companies like DoCoMo in Japan. Many of the features found on the iPhone have been available in Japan, South Korea and other Asia countries for years longer than the iPhone has been around in North America. The iPhone is a masterful example of packaging (it looks lovely) and marketing (particularly Apple's ability to get millions of free publicity from people who keep referring to it as a remarkable example of innovation). These may, indeed, be areas where North American firms dominate. The stereotype of Asia as being a place that does not support, encourage or host invention and innovation is an old and inaccurate one. North Americans continue to hold on to the outdated idea that this continent produces most of the wonderful and creative ideas in the world and that Asian companies and professionals are locked into imitative ways. Close examination will show that this assumption -- valid at times in the past -- no longer holds. This said, the article makes a compelling case for linking the humanities to the new economy -- an idea that I agree with entirely.

  • Ends and Means
  • Posted by David Lee Rubin , Professor Emeritus of French at University of Virginia on August 13, 2009 at 7:30am EDT
  • The same benefits regularly occur in courses on argumentation (i.e., analysis, appraisal, and construction of presumptive reasonings) -- in which specimens (intellectual as well as artistic products), class discussions, and papers relate to controversies that capture the imagination of our increasingly post-literate students. Such a propedeutic forms students in the liberal arts broadly construed: critical attention, discovery, recovery, interpretation, connection, and systematizing, while holding them to high standards of accuracy, clarity, completeness, and rigor of thought, as well as fruitfulness of insight and excellence of writing. Application to specific disciplines is the logical sequel.

  • Arguments that humanities have cash value?
  • Posted by William Kerr , Philosophy at Univ.of Md. University College, European Division on August 13, 2009 at 8:15am EDT
  • It can't be that everything is a means to something else, so in the end certain things have value in themselves, I think that we humanists must argue that certain kinds of knowledge have intrinsic value, so broad in scope as defies regulating as a means. By studying history, philosophy, art, etc., I broaden my horizons, which is really the other side of technology, in which one learns so called "skills," for jobs, to make money, to live, and so on. But why live, and in what way?
    University education is ultimately about a personal transformation from a narrow scope to one that is broad, that can be expressed coherently, that justifies choices. Arguing for the arts as a background for "innovation" in business is like asking Dante to be the manager of a Paradise bakery because of his background.

  • Or Another New Economy?
  • Posted by James W. Gettys on August 13, 2009 at 9:00am EDT
  • . . . [T]he article makes a compelling case for linking the humanities to the new economy . . . ."

    In a recent issue of The Progressive Ruth Conniff interviews William Greider: "I was struck by your conversations with Robert Rubin and other Clinton-era economists and their admission that globalization is not good for everyone. You point out the class bias in their late conversation. . . ."

    Greider: I think the Establishment, including people like Rubin, have come part of the way to reality in which they recognize that globalization as they've sold it is not paying off for people. But they can't go that next step" The Progressive (73.8: 35).

    How about studying the humanities as a way of innovating still further, helping future political scientists, economists, business cooperatives devise an economy quite alternative to this "new" one that is clearly not working for many people?

  • Not the Whole Picture.
  • Posted by Jonathan Leirer on August 13, 2009 at 10:45am EDT
  • I'm going to have to disagree, especially with respect to the "hard" sciences. It seems to me that study in the humanities gives students a change to explore and understand more of the depths of the human experience, which will likely benefit entrepreneurs (who typically need a strong understanding of people to thrive) and perhaps designers of user-interfaces or of products where the end user interacts directly with the product. However, I see very little evidence that these courses encourage creativity and ingenuity in designs that have no significant human component.

    You cite the fact that in other countries typically strong in math and sciences, there is a lack of creativity and a reliance on memorization or formula. While this may be true, it is in my opinion fallacious to attribute it to a lack of exposure to the humanities. People with deep experiences in the "hard" sciences, especially math, understand that "learning" mathematics by means of memorization facts and formulas makes terrible mathematicians, since the intuition and motivation are lost. This is particularly true in the field of statistics, where so much "learning" is based on memorization and the application formula and so few actually understand the broader concepts.

    The only plausible link I can see between hard science creativity and the humanities is inspiration. The proliferation into our national identity with tales of truipmh of the human spirit over adversity can fuel extraordinary ambition that may not be present of other countries. How much of that national identity can be attributed to "liberal arts" education isn't clear, but it seems reasonable to ascribe at least some contribution.

  • Humanities already have cash value: Tuition
  • Posted by Shawn Fisher on August 13, 2009 at 10:45am EDT
  • I really enjoyed this article because it provides a new spin on the old tale we've been telling liberal arts majors for years, that they can "do anything with a <History, English, French, Philosophy, etc.> degree." We tell them they'll become great critical thinkers, wonderful communicators, skilled negotiators, but what seems to have been missing is the emphasis on innovation that the author notes. Those who take courses and choose majors within the humanities need to be shown that their ability to formulate and defend original ideas is a powerful skill that can be put to use for the betterment of society and that, yes, has marketability. And, in this age of rising tuition costs and a looming student-loan crisis, I think it's imperative to talk about knowledge in terms of practical career application and cash value. While in my heart I agree with Kerr's comment above, that the humanities have intrinsic value far beyond their benefit to the economy and that personal transformation is one of the best goals of any educational experience, I don't think we can justify charging 4 years' worth of tuition and fees (what's it up to now, on average? $30k? $35k a year?) for personal transformation alone. We ask students to make a hefty investment in higher education; the public contributes through subsidies and grants; students tie themselves to 10-15 years of debt because we tell them it's worth it; those 4+ years need to pay off in practical skills that will benefit them and us. To have them emerge as creative innovators (with wider, deeper, broader souls) at the end of their college years seems like a fantastic return on the money invested.

  • Why the humanities are critical to our future
  • Posted by Dr. Robert Ronstadt , Independent scholar at Consilience Learning on August 13, 2009 at 12:15pm EDT
  • Why the Humanities are critical. Posted by Dr. Robert Ronstadt, former VP of Technology Commercialization at Boston University and author of Surviving the Tuition Travesty.

    How free are we? Some commenting on Edelstein’s excellent article speak as if they are free…from their students. But with 30 years of academic experience, I’ve found that most academicians and most universities have renounced their freedom in the classroom. Today they kowtow to the student survey while administrators cater to student wishes in order to preserve enrollments and rankings in the wake of staggering tuition increases. We’ve given way from doing what is ultimately good for students, for their personal transformations, to giving them too frequently what they want.

    What does this have to do with innovation? Everything. Innovating is hard, creative work. Those “ah-hah” or eureka moments usually only come after much sweat and pain. No one likes pain, particularly students, but like it or not, it’s part of the technology commercialization process. Getting used to innovative strain, whether it comes from writing an original essay or deducing creative insights from reading a classic is a valid approach to producing the entrepreneurial talent our country too often takes for granted. If we want to increase our stock of such talent, we need to hire more humanities professors, not phase them out. What we need are more professors of creative writing and more science professors who teach like professors of creative writing.

    All of this may seem strange coming from someone who is an entrepreneur, trained in business, and a retired academician. As one of the founders of Babson’s entrepreneurship program, I can remember creating an introductory course in the early 1980’s for freshman and sophomores called Entrepreneurial Perspectives that integrated elements of the humanities and social sciences into the course. It was a great course, team taught, lots of writing. But some of the students didn’t like it, particularly the part where they had to creatively and critically write about potential venture ideas. They wanted to get right into doing a business plan, even though they weren’t ready, saddled with too many myths and misconceptions about the entrepreneurial process. Once I left, the students had their way. The course was eliminated and they no longer had to hear what various disciplines had to say about entrepreneurship. That was their loss, one they may have realized years after leaving school.

    One last comment. I’ve taken many students to China, Korea, and Japan where we visited the DeCoMo’s of the Far East. I’ve also worked with numerous Japanese companies, most recently in my capacity as Chairman of the Board of a publically traded nanotechnology company. Professor Coates is correct in his observations about innovation being a global activity. The Asian stereotype is overdone, but stereotypes exist for a reason. Much of what is embodied in Asian innovations has been imported from U.S. companies and individuals. Nearly all the intellectual property produced by our nanotechnology company is being exploited abroad, in Japan, Israel, and other countries. Will building the industries of the future occur in the United States? It’s no longer a certain thing. We’ve already lost robotics. We need to find ways to make certain our scientific and engineering breakthroughs are commercialized here where the jobs will be created. That takes enterprising people. In the past, the humanities helped to produce them. Let’s hope that’s the case in the decades before us.

  • same old....
  • Posted by Theron on August 13, 2009 at 12:15pm EDT
  • Once again, we revisit the perception that the "hard sciences" somehow exist outside of a human (read social, political cultural) context. Read the recent revelations that the Manhattan scientists had real issues with the uses their work were being put to; read Elluhl's "Technological Society;" Read Kuhn's
    "Structure of Scientific Revolutions." Look at where corporations put money..into marketing or D&D? Then read William whyte's "Organization Man." This is an old arguement, but its social consequences are apparent. Look at the cultural values being expounded by and through social and economic decisions: expanded interstate roads but with less money for state aid to all levels of education; cuts to social services; cuts to humanities and arts programs and to literacy programs...in favor of bank bailouts, cash for clunkers and NO money for mass transit. Accumulation of wealth vs. sustained development. These all are social decisions that the humanities and the social/behavioral sciences study and to which they bring insights. Any wonder that the power elites still argue for the 'hard sciences' to be dedicated to economic development alone.

    This is an old arguement, but the social consequences are apparent

  • Theron,
  • Posted by DFS on August 15, 2009 at 2:15pm EDT
  • While I agree with your prescriptions, you must strive to evolve into the inclusion of many other reading assignments.

    Perchance, you should perhaps simply embrace the capitalistic system of this nation -- you know, the most free and powerful society that humanity has ever seen or even imagined -- and therefore explore something of the dreaded capitalistic effects on humanity. It must not be all bad, since it put you in your britches.

    Exercise it, dude! :)

  • Fiat Lux on " 'Iphigenia' and the iPhone "
  • Posted by Alex at Stanford on August 17, 2009 at 1:45pm EDT
  • Check out the response by Fiat Lux (the blog of The Stanford Review): http://blog.stanfordreview.org/2009/08/13/ihum-and-the-iphone/

  • A similar argument... from an engineer
  • Posted by Dan Edelstein , Assistant professor of French at Stanford University on August 18, 2009 at 12:00pm EDT
  • I'd like to thank all of those who took the time to compose thoughtful and insightful comments on my article. Since a common theme seems to be that there's something a little pie-in-the-sky about presenting the humanities as a good place to teach scientists, engineers, and entrepreneurs how to think creatively, I'm posting a link to an article in Forbes magazine that makes a similar argument. It was written by Mark Mills and Julio Ottino -- the latter, who kindly brought this piece to my attention, is dean of the Robert R. McCormick School of Engineering and Applied Science at Northwestern University.

    http://www.forbes.com/2009/06/03/phd-engineering-science-clayton-christensen-mark-mills-innovation-research.html

  • SP
  • Posted by DFS on August 29, 2009 at 6:00pm EDT
  • Exactly who in the hell cares what Peter Singer 'thinks?'

  • It's worth it, but how to deliver?
  • Posted by David Eubanks , Exotic Plumbing on October 16, 2009 at 7:00am EDT
  • The "fuzzier" disciplines are emphatically worth something if you judge by career salaries, where philosophy majors do quite well, for example. But a big part of the equation is where do students actually learn the beneficial parts? Does it do any good to subject them to a broad general education curriculum, or does only a major make an impact? This would be an essential question to answer if you want to put softer edges on engineers and scientists. I served up the salary stats and wrestled with that question here: http://highered.blogspot.com/2009/09/is-general-education-worth-it.html