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Putting the Amateur Myth to Rest

August 27, 2009

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From the opening kickoff of the upcoming college football season to the end of March Madness, the National Collegiate Athletic Association will use its substantial public relations resources to defend the view that big-time college athletes are amateurs. The NCAA clings to this position despite the fact that big-time college sports are highly commercialized, and one-year-renewable scholarships, which allow colleges to get rid of an underperforming player at the drop of a hat, give revenue sports a distinctively professional feel. There may be a practical way to put the amateur myth to rest while at the same time reaffirming the primacy of education in athletes’ lives.

Several years ago I interviewed the NCAA’s president, Myles Brand, for a book I was writing (Counterfeit Amateurs: An Athlete’s Journey Through the Sixties to the Age of Academic Capitalism, Penn State Press, 2008). During the interview, in 2006, Brand responded to my questions with intellectual insight and analytic precision consistent with his background as a former philosophy professor. Because he chooses words carefully, I was not totally surprised when he suggested that “the term amateur may have outlived its usefulness.”

"The term,” he said, “was not a very good fit for college sports in the new millennium.”

“If the term is not a good fit,” I asked, “why not just delete it from the NCAA Manual? What would happen if you just dropped the term?”

Brand responded, partially in jest, “We can define a new term. We are always good at defining new terms here at the NCAA.”

“Would dropping the term have legal consequences?” I asked.

“It might,” he said. “I don’t know.”

I agree with Brand that the term amateur is not a good fit for modern college sports, but it has definitely not outlived it usefulness for the NCAA. The myth of amateurism shields college sport from tax collectors and members of Congress, seeking unrelated business income taxes, and allows the NCAA to cap athletic subsidies at room, board, tuition and fees. The NCAA will probably play the “amateurism card” to fight a class action lawsuit filed this summer over its use of former athletes’ likenesses to sell licensed products.

So what can the NCAA do to end the pretense that big-time college athletes are amateurs, short of abandoning athletic scholarships or openly turning pro? The first step is to take Brand’s “off the cuff” suggestion seriously and drop the term amateur when referring to scholarship athletes.

The next step would be to adopt a model that continues the practice of awarding athletic scholarships to the nation’s most talented athletes, but eliminates conditions generally associated with employment. Borrowing a term from Myles Brand, I would call this the “collegiate model.”

Under current NCAA rules, athletes who fail to meet athletic expectations can lose their athletic scholarships, i.e., be “fired” at the end of the year, thus transforming athletic scholarships into contracts for hire. And because athletes are subject to their coaches’ control in return for payment of room, board, tuition and fees, they arguably meet common law definitions of employees. The collegiate model, on the other hand, would make satisfactory progress in the classroom the condition for renewing athletic scholarships.

By transforming athletic scholarships from employment contracts into educational gifts, universities would demonstrate their commitment to athletes as students, regardless of their performance on the court or athletic field. This is precisely the kind of scholarship I had when I played football for the University of Notre Dame in the 1960s. Even though I was a borderline recruiting mistake, the coaching staff was stuck with me for four years, and had to make me the best athlete I could be. I was a student, not a commodity to be traded to meet market needs.

In addition to adopting multiyear scholarships, the collegiate model would require athletes who are “special admits” – those enrolled outside the institution’s regular admissions process -- to sit out their freshman year to prove they have what it takes to succeed academically. All athletes would have to maintain a cumulative GPA of 2.0 to stay eligible for sports and would be given one semester to raise their GPAs if they fell below that level. Failure to do so would mean the withdrawal of financial aid. Current NCAA rules regarding academic progress, tied to the association’s Academic Progress Rate system, would remain in place. At colleges that do not already have a 2.0 requirement, this would slightly raise the APR requirement for freshmen and sophomores.

Reforms such as these would sharpen the line of demarcation between collegiate and professional sports, thus allowing the NCAA to honestly state that big-time college athletes are neither amateurs, a term that would still apply in schools that offer need-based financial aid, or professional entertainers.

The collegiate model would focus on making athletes well-educated citizens, keep fans happy, strengthen the argument that big-time college sport fulfills its tax exempt educational function, and silence those who argue that college athletes are employees.

Finally, the amateur myth would be laid to rest.

Allen Sack, a professor in the College of Business at the University of New Haven, played on Notre Dame’s 1966 national championship football team. He is author of Counterfeit Amateurs: An Athlete’s Journey Through the Sixties to the Age of Academic Capitalism.

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Comments on Putting the Amateur Myth to Rest

  • Or we could tell the truth and be fair
  • Posted by No Way José , faculty at U. of Football on August 27, 2009 at 7:45am EDT
  • Many universities bring in millions on "student athletes" playing football. These young men have nearly every minute of their day controlled by the athletic department. Many will get injuries that keep them from playing again. Many will not go on to the pros and get the big payoff. Many don't even dream of that. Yet all find it difficult to balance the arduous training and "playing" regimen with their studies. And many of them want to be good students, and quite a few are talented academically.

    I've worked with them. I know these things to be true in at least two major football universities.

    These players are compensated with some adulation, tutors, a special dorm, special meals, and the roar of the crowd. This isn't enough. Just because you can get a young man to do it doesn't mean it's fair to him. It's exploitive. They should receive greater compensation, either while they play or in deferred compensation they receive after completing a degree.

  • Good idea Jose
  • Posted by Observer on August 27, 2009 at 9:00am EDT
  • I think No Way Jose is onto something. Why not allow athletes to go through the standard aid system while in school, with a athletic education scholarship that pays out when they graduate?

  • Please - no riots on campus
  • Posted by Carlos on August 27, 2009 at 9:00am EDT
  • Nice theory. Reality: when someone talks about messing with "Touchdown Jesus" Saturdays

    http://www.clemson.edu/sure/2007/motsing/Touchdown_Jesus_1.jpg

    or the $250MM addition to U-Mich. Stadium -- have campus police put on their riot gear. Because that is what will happen next.

    Seriously .. I'm comfortable with the NCAA. Enforcement is up, standards are higher.

    And kids who might never have a better life, at least get a shot. It generally makes them better people, if the coaches and faculty give a rip.

    I'm reminded of having breakfast a local diner, and a non-majority semi-truck driver asking about my laptop. Over time, he explained he'd played football at a major D-1, left senior year to return home to start a business and a family.

    It was clear he remembered running through the stadium tunnel -- and what he learned about himself. Not perfect -- but better.

  • Always a puzzle
  • Posted by midwestprof on August 27, 2009 at 10:00am EDT
  • As enjoyable as Division I athletics are to watch (I consider myself a fan), they do cause considerable problems on many campuses, particularly with respect to double standards for regular students and for athletes. That works both ways: athletes enroll with lower ACT scores, but students aren't subject to drug-testing. Frustrating demands for change is the pervasive myth that athletic programs generate money for colleges and thus underwrite more legitimate academic endeavors than the providing of world-class entertainment. They don't, but a LOT of people seem to believe they do.

  • maybe, maybe not
  • Posted by R Morris , Swimming Coach at Rollins College on August 27, 2009 at 10:00am EDT
  • OK, I was all set to blast this blog as blind to the "other" athletes at colleges across the country, but maybe not. I still say that football is not the same as swimming or cross-country, and many colleges have brilliant students with personal ambitions who choose to run, swim, fence, ski or whatever in college becuase it defines them and helps them understand their future goals. Many colleges actually make money on them, because they are non-scholarship or partially funded, so their very presence on campus brings tuition money in, but the reason the student chose that school was to compete academically and athletically.

    But I think the author could be on to something. At the small college level, a good coach treats his or her athletes much as described. The scholarship is for athletic preformance, but usually is honored if the student is injured and can't compete. I still think they should be year to year just because of the vagaries of life, but I agree they could be more academically based. You are aware that a student athlete might lose their grant if their GPA isn't high enough or they fail to acheive enough credit hours.

    Maybe there is a middle ground.

  • tail-dog
  • Posted by UR on August 27, 2009 at 10:30am EDT
  • Not just a "middle ground", RMorris, but recognizing that, for the vast majority of "lovers" of so-called minor sports or "lovers" playing in non-scholarship programs, the primary (if not only) compensation is personal development, satisfaction, and thrill of competition against others or self. I wish the original commentary had maintained a focus on "big-time" or "revenue-generating" athletic programs.

  • Critical Flaw
  • Posted by Charles , Instructor of Sport Administration at Lock Haven University on August 27, 2009 at 10:30am EDT
  • One of the arguments I hate against collegiate athletics is the one-year renewable scholarship argument. There are plenty of other flaws with collegiate athletics and this argument doesn't hold water. Almost all college scholarships, even academic ones, are one year renewable scholarships? If I have a full-ride academic and get baked and wasted everyday, do they just give me the full four years? Um, I don't think so.

  • Posted by talleyrand on August 27, 2009 at 11:30am EDT
  • The NCAA's spotty — indeed capricious — enforcement of its rules regarding amateurism and eligibility is another serious issue that helps justify change in the current system.

    We've had news this week about Memphis playing an ineligible student athlete, but Memphis played their ineligible player in the national title game against Kansas, who played a young man whose high school transcript had been invalidated as forged. Why is Memphis culpable and Kansas isn't?

    Why can USC play essentially professional players in revenue sports (such as Greg Oden and Reggie Bush) when others cannot? Why has nothing been uttered about the fact that Duke played an essentially professional basketball player ten years ago, Corey Maggette?

    The NCAA is eroding the credibility of their pronouncements about amateurism and eligibility through selective enforcement based on what look for all the world like preferred outcomes.

  • Write on Allen!!!
  • Posted by B. David Ridpath , Asst Professor at Ohio University on August 27, 2009 at 11:45am EDT
  • Allen again hits on point with what is wrong with our intercollegiate athletic system, while primarily at the Division I level, these problems have pervaded even the Division II and III level as evidenced by the Game of Life and Reclaiming the Game studies of a few years ago.

    I do want to respond to Charles from Lock Haven and his scholarship argument. Yes many academic scholarships are year to year with certain requirements to be met for renewal--but they are academic awards first and foremost. The athletic scholarship is not--it is a one year pay for play performance contract (See McCormack and McCormack--The Student Athlete as an Employee) that is often times (almost 100% of the time during my 15 years as an administrator in college athletics at the Division I and II level) not renewed based on athletic performance not poor academic performance or even getting "baked."

    The swimming coach from Rollins is correct--it could be removed for poor academic performance--but it does not have to be and many times is not. In my experience, if the athlete was a prized athletic commodity, he or she kept the scholarship, even if academically ineligible, but a "recruiting mistake" was shown the door, without any regard for an education even if he or she was an outstanding student. Believe me it is not an academic award and many of our esteemed highly paid coaches don't see it that way. It is money to perform and academics take a big back seat.

    If we truly believe in education, Make it a five year guarantee that can only be taken away for insitutional indescretions like "getting baked and wasted" and not maintaining academic progress. Then it would truly be an educational, not a performance based contractual award, and more like all the academic based scholarships you allude to.

    I like the "better system" argument too (tongue in cheek). Enforcement is not "up" see USC and Calipari, it is a mere facade, and the APR in no way has increased academic standing, it has further covered it up by forcing kids into watered down curriculums just to meet this number (See Michigan and Auburn independent study cases). I applaud the truck driver story, but there are still hundreds of former athletes like him who are in jail, on the streets, on drugs, etc. and many of those graduated--so what about them? Clearly he made the best of his experience because of individual motivation, but to say the system is better is misguided as much as me saying it is worse because over a dozen athletes I worked with are in jail for felonies. It comes down to what the individual wants to do with his or her life. If one uses the positive tenets of sports to succeed, great, but the system is only getting worse, but establishing college athletes as students--as the Swim coach and Allen allude to--would go a long way to improving a very corrupt and imperfect system that does not bring even close to the intangible benefits we advertise and it would truly make a "student athlete" a student first.

  • Cui Bono?, or Who Profits
  • Posted by Robert Berner on August 27, 2009 at 2:00pm EDT
  • Allen Sack has once again mounted his charger and entered the lists in his ongoing quest to slay that old dragon, The Myth of Amateurism. But old myths die hard. They persist in part because critics too frequently forget to ask the basic Cui Bono? question: Who Profits from it?
    The most immediate beneficiaries are easy enough to see in what we might call the Higher-Ed/TV/Pro-Leagues Complex.Big-time college and university football and basketball powers get millions of dollars in revenue from TV networks which, in turn, get even more millions for airing car and beer ads during game-broadcasts. And last, but very far from least, the N.F.L., N.B.A., and M.L.B. draw most of their players from the N.C.A.A. ranks, effectively turning college athletics into the equivalent of professional baseball's old farm system.
    Sack's solution, what he calls the "collegiate model," is only slightly less a terms-of-employment system than the current "athletic scholarship" lash-up and would thus still fit the student-as-employee definition. Thus, it seems to me, his solution would only partially wound the beast, leaving the Great Plantation System of big-time college athletics mostly in place.
    Perhaps the quest is ultimately Quixotic, and Sack and other reformers are only titlting at windmills, while the actual dragon still rules. But until the real beneficiaries are required to pay a reasonable wage to their hirelings, the beast will live on, breathing fire and hoarding the treasure in its den.