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dailynews.edu: A Proposal

August 28, 2009

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In this year of the Great Newspaper Meltdown, it has become commonplace to quote Thomas Jefferson: “The basis of our governments being the opinion of the people, the very first object should be to keep that right,” he wrote in 1787, “and were it left to me to decide whether we should have a government without newspapers or newspapers without a government, I should not hesitate a moment to prefer the latter.”

Jefferson’s witty maxim, of course, was explicitly counter-factual. Like the state of nature or the social contract -- other speculative conditions with which Enlightenment thinkers analyzed the actual workings of society -- a government without newspapers was posited as a kind of thought experiment, an imaginary lens for bringing the needs of civic life into focus. The point was clear. Democratic self-government depends on informed citizens, and therefore on the news organs that inform them.

Yet the current crisis has brought us close to realizing Jefferson’s dystopian speculation. Since 2008 nearly 20 newspapers -- including dailies in Seattle, Denver, Detroit and Cincinnati -- have closed or moved to online publication in reduced formats. The Boston Globe and San Francisco Chronicle teeter on the brink of bankruptcy; my hometown paper, the Ann Arbor News, morphed this July into an online news site with two print editions a week. Among surviving dailies, there are draconian cuts in coverage; the Los Angeles Times has shrunk its newsroom by half. According to the blog Paper Cuts, U.S. newspapers eliminated 25,000 jobs in the past 18 months.

The causes of the calamity are well-known. A new class of corporate owners has shown itself willing to cut journalistic assets to secure short-term earnings. The brave new e-world of Craigslist and cable infotainment has kneecapped an older business model in which local ads funded local news. Many dailies retain loyal readers, for whom browsing the paper remains a rite of community affiliation. Yet even sustained circulation does not ensure solvency in the current business and technological environment.

These problems have simmered for years, but the recession brought them to a boil. And the resulting decline is measured not simply in readers, revenues and reporters’ jobs, but in civic vitality. With thinner sections and thinned-out substance, its columns increasingly barren of investigative reporting, cultural criticism and political analysis, the daily paper threatens to become a kind of civic fast food: empty calories for the body politic.

All this is well-known, as I said, and much-covered in the media. Why then rehearse it here, in Inside Higher Ed? What does the ordeal of the daily paper have to do with academic institutions?

Quite a bit, I think. For (as IHE itself underscores) we are not witnessing the demise of news gathering, but its transformation. These are revolutionary times; the ancient regime of the print daily is giving way to new modes of reportage, commentary and publication. Colleges and universities may have a powerful role to play in the emerging regime: as a host and partner for nonprofit, online news ventures that meld civic journalism, professional apprenticeships, and the Jeffersonian project of informing the public. Such ventures would help to re-secure the democratic function of the daily news -- and in the process, renew the public purpose of higher education.

The shape of the “new news” is still up for grabs. Indeed a freewheeling public brainstorm is well under way, concerning the institutional practices, professional norms, technological media, business models, and modes of writing by which the news should be produced and disseminated in the 21st century. The shift of many news organizations to online publication is only the most visible experiment.

U.S. Sen. Benjamin Cardin (D-Md.) has drafted legislation to subsidize nonprofit news organs with federal tax breaks. A consortium of journalists, alarmed by the decline of the long-format reporting on public affairs, has launched Pro Publica, a foundation-funded initiative to produce and disseminate national investigative stories. Some critics argue that the “daily novel” of the newspaper will inevitably be replaced by a dispersed system of small-scale reportage and commentary: perhaps an online marketplace of plug-in subcontractors, reporting for hire, perhaps a network of neighborhood-based “micro-journalists,” perhaps a community of netizens, creating wiki-like news forums. Each of these scenarios (along with many others) raises its own questions about reliability, viability, availability and depth of news coverage.

We do not, then, face Jefferson’s nightmare of a government without news. But we may well face something even more corrosive. For it is possible -- extrapolating from the landscape of e-tail and talk radio, viral YouTube fads and Twitter gossip -- to envision a news ecology so fragmented, amnesiac and sensational that it starves the kind of informed, engaged, shared civic life for which Jefferson believed newspapers to be essential. Which pathway to the new news will best nourish democratic citizens? How might academic institutions advance it?

Our current news culture offers one clear answer: the academic blogger. Scholars like the Middle East historian Juan Cole (Informed Comment) or the law professor Glenn Reynolds (Instapundit) bring real-time commentary and advocacy to the electronic public sphere. The intellectual blogosphere is often uneven in content and (for my taste) too snarky by half. Yet its commitment to critical analysis through open engagement -- “expertise on tap, not expertise on top,” as the saying goes -- mobilizes the resources of the academy for democratic deliberation.

Even the best prof-bloggers, however, cannot make up the civic deficit of the newspaper crisis. For blogging is not news-gathering. It supplements, but does not supplant, the public need for a daily, iterative, trustworthy ensemble of information (however incomplete and contested) about the doings of the world. It may seem counter-intuitive to imagine higher education contributing to the work of producing that ensemble.

But I would argue just that: Colleges and universities can offer a crucial response to the crisis not only by exporting peripatetic scholarly expertise, but also by playing host to campus-based ventures that cover local and state news.

For it is here, in the home regions surrounding our campuses, that the decline of the print daily poses the most corrosive threat to civic life. News gathering is suffering at every scale of coverage, of course, from the Darfur beat to the city council meeting. Yet in sites like nytimes.com, we can discern the emergence of sustained, online reportage of national and international issues by large news organizations. In contrast, the capillary coverage of local and regional affairs is on life support. Since 2003, according to the American Journalism Review, the cohort of full-time reporters covering U.S. state government has declined by one-third. Local business, education, and cultural reportage is even more threatened.

If these trends continue, the public affairs that most nearly touch our everyday lives -- school board elections, library censorship battles, state bond issues, social service regulations, land development schemes -- will become veiled from public discussion. Those with power will have a powerful incentive to inside dealing and corruption; those without it will have a powerful inducement to acquiescence. If we take seriously Dewey’s notion of democracy as a way of life, the regional impact of the newspaper crisis will be toxic for local communities -- and the toxins will inevitably trickle up into national politics.

Conversely the role of academic institutions as regional “stewards of place” (in the wonderful phrase of the American Association of State Colleges and Universities) offers an untapped asset for engaging the crisis. It is a truism of academic administrators to tout their campuses -- large or small, private or public -- as regional engines of economic development. Colleges and universities can serve as equally robust catalysts of civic development. Indeed in recent years they have generated a veritable laboratory of engaged practices (service-learning courses, public partnerships, community-based research) that infuse their educational mission with a commitment to place-based institutional citizenship. Campus news sites offer a new arena for such civic engagement. One of the academy’s most neglected assets, in short -- the rootedness of our intellectual capital in specific communities -- can meet one of the most glaring threats of the newspaper crisis.

Imagine, then, a national network of campus-based daily news sites. Newsrooms of professional journalists would cover local, regional, and state issues -- politics, economic development, work and labor, community affairs, art and culture, and (yes, that most important of community attachments) sports. The “dailynews.edu” website would be a nonprofit entity, overseen by a campus-community advisory board, but editorially independent. In place of a traditional editorial page, reflecting the views of its owner-publisher -- a wholly owned soapbox that will surely disappear with the print daily itself -- the news site would have a large, diverse op-ed section, a “Speakers’ Corner” for campus and community voices on public affairs.

Undergraduates and graduate students -- whether “J-school” enrollees, Communications majors, or simply veterans of the student paper -- would do apprentice reporting, editorial work, and administrative support. Indeed, in contrast to the traditional newsroom, campus-based journalists would include in their portfolio a healthy dose of mentoring and teaching. The bills for the venture would be paid through a blend (different for different institutions) of government funding, campus support, soft-money grants, and reader-donor contributions.

Far-fetched? Economically unsustainable? An egregious case of mission creep for overextended campuses that ought to stick to classroom teaching and traditional research? Perhaps: I can already imagine the skeptics gathering under the banner, Save the Fourth Estate on Your Own Time.

Yet before we dismiss “dailynews.edu” out of hand, I would point to several other campus initiatives -- all of them at odds with a back-to-basics vision of higher education, yet all of them success stories -- with which to assess the feasibility and value of this idea. Three initiatives come to mind as models. Indeed every detail in the previous paragraphs has been tested by one or another of them.

Most obviously, there are campus-based public radio stations. Many have news operations with vigorous state-wide coverage; Michigan Radio, for instance, based at the University of Michigan’s Ann Arbor campus, boasts more than a dozen reporters, commentators, producers and news hosts. They rely on a nonprofit business model that successfully blends government, academic, foundation, and grass-roots donor support. To be sure, most public radio newsrooms are small, often struggling operations. Reporters and commentators tend to be spread thin in covering their home state; and they tend to have thin connections to their home campus, treating it more as a venue than a professional context for their work.

The second model embodies a broader connection to the regional community and a deeper connection to the academic enterprise: the extension service of land-grant universities. Like the newspaper, extension divisions exist to distribute useful knowledge, mobilizing the gifts of higher education -- applied research, expert training -- to inform and instruct the public. Their business model depends on a confluence of government subsidies and user fees, but it is widely accepted that such funding constitutes a useful investment of educational resources in popular instruction.

The third model is less obvious and more interesting: the constellation of institutions -- galleries and museums, theaters and concert halls, arboretums and botanical gardens -- often grouped under the rubric of “the creative campus.” It is notable that American higher education takes for granted the value of funding such institutions, with their distinctive mix of culture-making, public outreach, experiential pedagogy, and research. Their business model relies more on grants and university operating budgets, less on government subsidies.

Yet not unlike campus public radio or extension services, these institutions are in effect nonprofit subsidiaries, blending not only income streams but also cultural, civic and educational functions. The curators, set designers, sound engineers, and arborists of the creative campus tend to integrate their core conservation or presentation work with public programming and undergraduate mentoring. In fact museums and performing-arts centers are often vanguards of the civic engagement movement, serving as liminal spaces where campus, community, and culture-making come together in partnership. They suggest a model of news sites that might similarly combine journalistic practice, professional apprenticeship, and collaborative public work.

Of course this sketch raises more questions than it answers. “Dailynews.edu” would be a dramatic departure for both the press and the academy. Can colleges and universities undertake such an ambitious venture at a time of fiscal crisis? Can two such different traditions of free inquiry -- the daily montage of news-gathering, the distilled analysis of scholarship -- fruitfully accommodate each other?

I hope not: for it is precisely the disruptive possibilities of this idea that make it so intriguing. Campus-based news sites pose transformative implications for both the press and the academy. They might catalyze new forms of journalistic education, less pre-professional, more organically connected to liberal learning, writing pedagogy and student engagement in public affairs. They might serve as a much-needed laboratory for the civic journalism movement. And conversely they would energize the civic engagement movement within higher education, grounding our sometimes grandiose commitment to public work in the frictional, daily encounter with our communities and their stories.

It is well-known that Thomas Jefferson saw the founding of the University of Virginia as one of his signal achievements. It would be fitting if the nation’s network of “academical villages” (as Jefferson called the Charlottesville campus) might contribute to renewing the democratic function of the daily news. Such a venture would reclaim the role of the news in public life -- and the role of public life in higher education.

***

David Scobey is a cultural historian and the Donald W. and Ann M. Harward Professor of Community Partnerships, Bates College.

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Comments on dailynews.edu: A Proposal

  • Teaching and mentoring in the newsroom
  • Posted by Doug Hubley , Staff Writer, Communciations and Media Relations at Bates College on August 28, 2009 at 9:30am EDT
  • David Scobey offers thoughtful and compelling ideas for partnerships between academe and journalism that could benefit both, and possibly pump needed new life into the latter. I've been involved in journalism one way or another for 30 years, and find his ideas plausible and even uplifting. But I would disagree with his assessment about the level of teaching and mentorship that occurs in the traditional newsroom -- the Maine newsrooms that employed me were tough classrooms, but my co-workers gave me a foundation of knowledge and know-how that serves me well decades later.

  • Technical problem, sir
  • Posted by Carlos on August 28, 2009 at 10:30am EDT
  • Bates is a private college.
    At least 80% of higher education is TAXPAYER-OWNED.

    How can a "Fourth Estate" be reliant on political winds?

    Answer: it can't be. That's NPR's problem, and PBS.
    Won't work, in the real world.

  • Universities & Survival of News Journalism
  • Posted by Joseph Bernt , Professor of Journalism at Ohio University on August 28, 2009 at 11:15am EDT
  • David Scobey's suggestion that colleges and universities develop alternative sites for local journalism similar to support for libraries, art galleries, and so forth to preserve notions of Jeffersonian democracy and community life holds a good deal of promise but addresses only one aspect of the problem.

    Every college and university supports rather large English departments and requires their students to enroll in core curriculum courses in English composition and literature. This is a significant investment in high culture analysis and preservation. Many colleges and universities offer degrees in journalism, media studies, etc. or at least some courses in these areas. What few colleges and universities or the journalism programs within those universities offer are required courses in news and media literacy. I would argue teaching all college students how to read media, as well as other popular culture, products and to produce such products would go far to address the rising lack of interest in reading generally, but specifically of community news in their community papers. One reason why newspapers are in trouble is that MBAs have run the demographics to reveal that the aging are their best customers, that the young get what news they read online and that news tends to emphasize tabloid, celebrity, entertainment, music, sports, and perhaps some business content. Mistakenly, news managers have shifted from local news reporting to all sports, all pop culture, all health, all business, and lots of wire service national (and cheap) news all the time. In the process, they still fail to attract younger readers and are now losing older readers who find little content to justify increasing subscription costs.

    College and universities, through curricular requirements and the expertise of faculty in journalism, media arts, and communication departments and programs could and should address this lack of interest among the young in the habit of reading a daily local newspaper and at the same time teach students how to read between the lines, to recognize the difference between public relations blurbs and investigative reporting, between propaganda and democratic discourse.

    If being able to analyze Greek drama, Donne's poetry, Melville's whale hunter, Twain's fiction, Dicken's novels, or contemporary American poetry, there must be a place for developing an understanding of the role of journalism in our students' lives.

  • Impressive example from South Africa
  • Posted by Julie Ellison , Professor of American Culture, English, and Art and Design at University of Michigan on August 28, 2009 at 12:45pm EDT
  • The historical relationship between Grocott's Mail, the city newspaper of Grahamstown, South Africa (home of the annual national arts festival) and the journalism and media program of Rhodes University is an extraordinarily interesting one and may be germane to your call for a new look at the campus-newspaper nexus here:

    Here are two links and an excerpt from the Grocott's site:

    http://www.ru.ac.za/jms/projects/grocottsmail
    www.grocotts.co.za
    The excerpt:

    Grocott’s Mail is the oldest surviving independent newspaper in South Africa. Founded in 1870 (but incorporating the Grahamstown Journal which was founded in 1831), the bi-weekly has survived Apartheid, fast changing technology and a weak Eastern Cape economy and is today, the only newspaper that is published in Grahamstown, home city of Rhodes University.

    Grocott’s Mail was acquired by a Rhodes University-linked company in 2003. Named in honour of a former journalist, the company is known as the David Rabkin Project for Experimental Journalism. As the new owners, Rhodes is determined that it remains a community paper with readers and advertisers across town, township, campus and countryside. They are determined that the newspaper does not become a university or student mouthpiece and have put in place mechanisms to prevent this from happening.

    The broad objective of the initiative is to ensure the growth and vibrancy of Grocott’s and to use it as a vehicle for the teaching experience in the School of Journalism & Media Studies at Rhodes. Rhodes journalism students, working under supervision, will be able to offer top quality stories, photographs and designs to readers. Media Economics students should also be able to engage in close-up study of the paper as a live media business laboratory while Cultural Studies students may be able to research real audiences. Students studying online publishing should also be able to get involved in building the publication's website.

    While the initiative is new (perhaps the only one in Africa), it has been done elsewhere in the world, and at the world's oldest journalism school in Columbia, Missouri, in the United States where a similar venture has been published for the last 90 years.

    The new owners are therefore determined that the mentoring and instruction go hand in hand with the publication of a serious, committed, caring and profitable Grocott’s Mail.

    Fromt the paper's vision statement:

    Our Vision is: A viable high quality independent newspaper that serves the community of Grahamstown as well as the educational and training interests of the Department of Journalism and Media Studies at Rhodes University Our Mission is: To simultaneously serve the community and to develop new ways in which journalism is taught at university level in South Africa.

  • Addendum to earlier message
  • Posted by Julie Ellison , Professor of American Culture, English, and Art and Design at University of Michigan on August 28, 2009 at 2:00pm EDT
  • A link to an earlier article about Grocutt's Mail in Grahamstown, with a story that I had missed about the closing of their print shop in July:

    http://www.dispatch.co.za/article.aspx?id=326867

  • Posted by John Christie , Retired newspaper publisher on August 29, 2009 at 5:45pm EDT
  • As a working journalist, I appreciate the effort David Scobey has made to understand the problems of today's newspapers and come up with a inventive solution. I've read just about every thumbsucker out there on this topic -- and most come down to the same tired formula: The industry didn't respond quickly enough to the internet threat, and we should/should not charge for access to our web sites. Scobey references the internet issue, but doesn't dwell there. As far as I know he is the first to see that a newspaper bring the same sort of value to the commonweal as museums or drama or radio do, and if the latter can be supported by a college, why not the former.
    My comments below are not meant to be critical but to elaborate on just one aspect of this discussion: preserving journalistic independence.
    Many argue that private -- especially corporate -- ownership hasn't been all that independent. Thus the pejorative "mainstream media," popular on the left and the right. All but the first five years of my 40 years in the business have been with a corporate owner or a family-corporate hybrid. They both wanted good journalism; they didn't back down from advertiser threats; and they maintained the appropriate walls among business, news and opinion. I'm doubtful that would be true if the newspaper or news sites were under the direct or even indirect control of a private or public university, institutions that are subject to interests who are not called to our vocation.
    I'm an avid listener to public radio, and I don't hear it doing much investigative reporting (interviewing the Washington Post reporters who broke the Walter Reed story doesn't count) or providing much in the way of provocative commentary. Journalism that is supported by a mass audience through revenue generate by sales (subscription and single copy) and by advertising is my ideal because it success equates with fulfilling the needs of readers (or, to reference Jefferson, citizens).
    That ideal may be -- and perhaps I am also -- a thing of the past. If so, we of the calling will and should work with kindred souls from other disciplines, such as David Scobey, to keep the promise of a free press: Not to save the world, but to inform the world without fear or favor so it can save itself.

  • Posted by Wick Sloane on August 29, 2009 at 8:15pm EDT
  • The Knight Foundation has a program to finance just what David Scobey suggest. This look promising for some ambitious and innovative students and faculty.

    http://www.newschallenge.org/

    Getting the news and information we need to improve our communities is more important than ever. Send us your project. We seek innovations that use new or available technology to distribute content in local communities. Take part in the $5 million annual Knight News Challenge contest. Anybody worldwide can apply.

     

    There are three rules to follow to apply to the 2010 Knight News Challenge:

     

    1. Use digital, open-source technology.
    2. Distribute news in the public interest.
    3. Test your project in a local community.

     

    Applications for the 2010 Knight News Challenge will open Sept. 1, 2009.

     

    To learn more about the winners click the Winners tab.

  • Great, except that...
  • Posted by Ian Hill , Web content producer/editor at ianhillmedia.com on August 31, 2009 at 8:15am EDT
  • I've had to privilege to work with dozens of aspiring young journalists during my career as a reporter and editor at small to mid-size newspapers. It's been enjoyable. But of those 40 or so young people, I can think of only one who was qualified to do the work of a professional journalist.

    That's because journalism is more about life experience than what you're taught in a classroom. You need maturity to recognize and address your own biases and assumptions. Most high school and college journalists I've worked with have lacked that ability, which is understandable. I don't fault them for it.

    But as a result, I've found that editing and organizing the work of young journalists typically requires more work than if I had simply reported their stories myself. And that's the biggest problem with the proposal in this article. It's not that relying on college journalists is the first step towards state-sponsored media.

    It's that given the amount of resources needed to oversee college journalists, it'd just be cheaper for newspapers to hire more professional reporters.

  • Another Ostrich Head in the Sand
  • Posted by G. Tod Slone on August 31, 2009 at 9:15am EDT
  • I don’t know in which sand pile this dude has had his head buried, but if we’re going to put academics in charge of newspapers, we might as well put politicians in charge of them. Across the nation’s campuses, academics have been crushing conservative viewpoints and newspapers in the name of corrupted PC thinking and logic. Administrators are experts in PR, getting MONEY, and not much else. They’re experts in burying stories. Universites are now graduating students of PR, but not students of truth telling. Terrible idea to put the press on college campuses! Terrible! Mass Comm programs are turning out student-journalist paladins of the local chambers of commerce… just what DEMOCRACY doesn’t need. Terrible idea! Until the nation’s colleges and universities start teaching and promoting democracy and otherwise clean up their horrible acts (see thefire.org), the dude’s idea is horrendous and entirely disconnected from the egregious reality of widespread campus censorship.


    G. Tod Slone, Founding Editor, 1998
    The American Dissident, a Journal of Literature, Democracy & Dissidence
    A 501 c3 nonprofit organization providing a forum for vigorous debate, cornerstone of democracy,
    And for examining the dark side of the academic/literary established-order milieu
    www.theamericandissident.org
    1837 Main St.
    Concord, MA 01742

  • You're not 'allowed' to say, that, G.Tod Slone.
  • Posted by DFS on September 3, 2009 at 12:00pm EDT
  • Don't you know? Journalism in the future depends only upon what the mainstream media supports it to be.

    Just focus all on how our Dear Leader gets to intrude into the lives of our youngest (and dearest?) students by his "address."

    Can we say "Mao?" Not in journalism, today!

  • And, BTW,
  • Posted by DFS on September 3, 2009 at 12:00pm EDT
  • If you think that this is the "year" of the 'great meltdown' for newspapers -- where have you been for the last two decades, Scobey?

    On what planet? Rather's, Couric's, or Pinch's?