Has RateMyProfessors.com changed the landscape of American higher education? Probably not. RATE (as I will hereafter refer to it) is in one respect merely a public space to enable students to do what they have always done privately: criticize or celebrate their professors. In many other respects, though, RATE alters the stakes of student criticism and changes the nature of student authority.
The change is not for the better. Compare student evaluations. They've been around so long by now that it seems idle anymore to remark how routinized the evaluation process has become: students take five minutes to mark a checklist, department committees can effectively ignore the results, or local administrations often manipulate them for their own purposes. We have heard it all before. Now student evaluations are part of educational business as usual, like customer surveys.
But wait. One thing you immediately learn when you visit RATE is that students generally seem to care more passionately than you realized, and some are able to write with more wit than you saw in your own course evaluations. A Top Twenty from the site circulates online, including "Three of my friends got A's in his class and my friends are dumb," "If I was tested on herfamily, I would have gotten an A," and, my own favorite, "BORING. But I learned there are 137 tiles on the ceiling."
From a reader's point of view, who cares if these comments are accurate? They're fun to read. From a colleague's point of view, who cares if just about any comments are just? They're irresistible to read, like gossip. RATE opens up the whole evaluative process insofar as teaching is concerned. Suddenly students get to say what they really think, not just to themselves but to a potential audience of thousands. Rather like guests on certain afternoon television talk shows, individuals feel inspired to be more recklessly candid.
But the trouble begins here. Like those guests, students turn out to be candid about the same thing. Rather than sex, it's grades. Over and over again, RATE comments cut right to the chase: how easy does the professor grade? If easy, all things are forgiven,  including a dull classroom presence. If hard, few things are forgiven, especially not a dull classroom presence. Of course we knew students are obsessed with grades. Yet until RATE could we have known how utterly, unremittingly, remorselessly?
And now the obsession is free to roam and cavort, without the constraints of the class-by-class student evaluation forms, with their desiderata about the course being "organized" or the instructor having "knowledge of subject matter." These things still count. RATE students regularly register them. But nothing counts like grades. Compared to RATE, the familiar old student evaluation forms suddenly look like searching inquiries into the very nature of formal education, which consists of many other things than the evaluative dispositions of the professor teaching it.
What other things? For example, whether or not the course is required. Even the most rudimentary of student evaluation forms calls for this information. Not RATE. Much of the reason a student is free to go straight for the professorial jugular -- and notwithstanding all the praise, the site is a splatfest -- is because course content can be merrily cast aside. The raw, visceral encounter of student with professor, as mediated through the grade, emerges as virtually the sole item of interest.
Of course one could reply: so what? The site elicits nothing else. That's why it's called, "rate my professors," and not "rate my course." In effect, RATE takes advantage of the slippage always implicit in traditional student evaluations, which both are and are not evaluations of the professor rather than the course. To be precise, they are evaluations of the professor in terms of a particular course. This particularity, on the other hand, is precisely what is missing at the RATE site, where whether or not a professor is being judged by majors -- a crucial factor for departmental and college-wide tenure or promotion committees who are processing an individual's student evaluations -- is not stipulated.
Granted, a student might bring up being a major. A student might bring anything up. This is why RATE disappoints, though, because there's no framework, not even that of a specific course, to restrain or guide student comments. "Sarcastic" could well be a different thing in an upper-division than in a lower-division course. But in the personalistic RATE idiom, it's always a character flaw. Indeed, the purest RATE comments are all about character. Just as the course is without content, the professor is without performative ability. Whether he's a "nice guy" or she "plays favorites," it's as if the student has met the professor a few times at a party, rather than as a member of his or her class for a semester.
RATE comments are particularly striking if we compare those made by the professor's colleagues as a result of classroom observations. Many departments have evolved extremely detailed checksheets. I have before me one that divides the observation into four categories, including Personal Characteristics (10 items), Interpersonal Relationships (8), Subject Application/Knowledge (8), and Conducting Instruction (36). Why so many in the last category? Because performance matters -- which is just what we tell students about examinations: each aims to test not so much an individual's knowledge as a particular performance of that
Of course, some items on the checksheet are of dubious value, e.g. "uses a variety of cognitive levels when asking questions." So it goes in the effort to itemize successful teaching, an attempt lauded by proponents of student evaluations or lamented by critics. The genius of RATE is to bypass the attempt entirely, most notoriously with its "Hotness Total." Successful teaching? You may be able to improve "helpfulness" or "clarity." But you can't very well improve "hotness." Whether or not you are a successful teacher is not safely distant at RATE from whether or not you are "hot."
Perhaps it never was. In calling for a temperature check, RATE may merely be directly addressing a question -- call it the charisma of an individual professor -- that traditional student evaluations avoid. If so, though, they avoid it with good reason: charisma can't be routinized. When it is, it becomes banal, which is one reason why the critical comments are far livelier than the celebratory ones. RATE winds up testifying to one truism about teaching: It's a lot easier to say what good teaching isn't than to say what it is. Why? One reason is, because it's a lot easier for students who care only about teachers and not about teaching to say so.
Finally, what about these RATE students? How many semester hours have they completed? How many classes did they miss? It is with good reason (we discover) that traditional student evaluation forms are careful to ask something about each student. Not only is it important for the administrative processing of each form. Such questions, even at a minimal level, concede the significance in any evaluation of the evaluating subject. Without some attention to this, the person under consideration is reduced to the status of an object -- which is, precisely, what the RATE professor becomes, time after time. Students on RATE provide no information at all about themselves, not even initials or geographical locations, as given by many of the people who rate books and movies on amazon.com or who give comments on columns and articles on this Web site.
In fact, students at RATE don't even have to be students! I know of one professor who was so angered at a comment made by one of her students that she took out a fake account, wrote a more favorable comment about herself, and then added more praise to the comments about two of her colleagues. How many other professors do this? There's no telling -- just as there's no telling about local uses of the site by campus committees. Of course this is ultimately the point about RATE: Even the student who writes in the most personal comments (e.g. "hates deodorant") is completely safe from local retribution -- never mind accountability -- because the medium is so completely anonymous.
Thus, the blunt energies of RATE emerge as cutting edge for higher education in the 21st century. In this respect, the degree of accuracy concerning any one individual comment about any one professor is beside the point. The point is instead the medium itself and the nature of the judgements it makes possible. Those on display at RATE are immediate because the virtual medium makes them possible, and anonymous because the same medium requires no identity markers for an individual. Moreover, the sheer aggregation of the site itself -- including anybody from anywhere in the country -- emerges as much more decisive than what can or cannot be said on it. I suppose this is equivalent to shrugging, whatever we think of RATE, we now have to live with it.
I think again of the very first student evaluation I received at a T.A. The result? I no longer remember. Probably not quite as bad as I
feared, although certainly not as good as I hoped. The only thing I remember is one comment. It was made, I was pretty sure, by a student who sat right in the front row, often put her head down on the desk (the class was at 8 a.m.) and never said a word all semester. She wrote: "his shoes are dirty." This shocked me. What about all the time I had spent, reading, preparing, correcting? What about how I tried to make available the best interpretations of the stories required? My attempts to keep discussions organized, or just to have discussions, rather than lectures?
All irrelevant, at least for one student? It seemed so. Worse, I had to admit the student was probably right -- that old pair of brown wingtips I loved was visibly becoming frayed and I hadn't kept them shined. Of course I could object: Should the state of a professor's shoes really constitute a legitimate student concern? Come to this, can't you be a successful teacher if your shoes are dirty? In today's idiom, might this not even strike at least some students all by itself as being, well, "hot"? In any case, I've never forgotten this comment. Sometimes it represents to me the only thing I've ever learned from reading my student evaluations. I took it very personally once and I cherish it personally still.
Had it appeared on RATE, however, the comment would feel very different. A RATE[D] professor is likely to feel like a contestant on "American Idol," standing there smiling while the results from the viewing audience are totaled. What do any of them learn? Nothing, except that everything from the peculiarities of their personalities to, ah, the shine of their shoes, counts. But of course as professors we knew this already. Didn't we? Of course it might always be good to learn it all over again. But not at a site where nobody's particular class has any weight; not in a medium in which everybody's words float free; and not from students whose comments guarantee nothing except their own anonymity. I'll bet some of them even wear dirty shoes.