Eric Stoller

Eric Stoller is a higher education thought-leader, consultant, writer, and speaker. He frequently gives keynotes on how educators can use social media strategically and is a proponent for teaching students about digital identity development.

With a background in student affairs, academic advising, wellness, technology, and communications, Eric focuses his energies on educating clients and captivating audiences. As the Student Affairs and Technology blogger for Inside Higher Ed, he generates conversations, answers questions, and provides insight about a variety of "tech topics."  He has given presentations on social media and technology at multiple Student Affairs events (AACRAO, ACPA, ACUI, ACUHO-I, NACADA, NACAS, NACCU, NACS, and NASPA) and is a former regional chair of the NASPA Technology Knowledge Community.

Living in London and working globally, he knows too many acronyms, drinks a lot of coffee, enjoys running, and spends a lot of time writing, speaking, and thinking about social media, education, and technology.

Eric is a former Academic Advisor & Web Coordinator for the College of Health and Human Sciences at Oregon State University. He served previously as a Marketing Specialist for Student Affairs at the University of Illinois at Chicago. He received an AA from Indian Hills Community College, a BA in Communications from the University of Northern Iowa, and an Ed.M. in College Student Services Administration from Oregon State University. Eric can be found online at and tweeting at

All opinions expressed in this blog are solely his own, and do not reflect the opinions of his clients or any organizations of which he is a member. Please contact Eric with any questions or comments.

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Most Recent Articles

August 15, 2012
Let's begin with a hypothetical scenario*: When an individual Twitter account increases from having 3,000 followers to more than 20,000, one might think that that particular account was benefiting from some sort of notoriety. However, in this hypothetical situation, let's say that said Twitter account "magically" grows its following daily like clockwork.
August 9, 2012
When Cara Rousseau, social media manager for Duke University, emailed me about the new Duke University Admissions website, I was immediately intrigued. With a stated goal of wanting to "create a true-to-life Duke experience within the digital space" that focused on the "student voice and student-to-student interactions, the new site is mobile-ready and built upon quality storytelling.
August 5, 2012
Social media increases student engagement. How do I know this? Well, let's try an analogy. Let's say that you are a carpenter in the early 1900s. You have a certain toolkit that you use to go about your work. You build houses with said toolkit. Now, let's hop in a DeLorean to 2012. Carpentry is a totally different gig. The tools have changed…a lot. Big box stores provide ample selections of tools and all sorts of gadgets. Carpentry has evolved, in part, because the tools have made increases in efficiencies possible. In the sense that Student Affairs practitioners are like carpenters - instead of building houses - we build community, increase student engagement, and foster opportunities for student development.
July 30, 2012
2012 has been a confabulous year. Sure, that's a made up word, but you can get past that, right? Here's the deal, our "traditional" conference structures are bending. In between the usual annual conferences and regional events, some atypical meet-ups are taking place. Sometimes we call them "confabs" and/or "unconferences," but they are different…and I think that's a good thing.
July 29, 2012
Social media have been a frequent topic on this blog. With ample angles to cover, social media provide an endless supply of questions, ideas, and conversations. Recently, while consulting with a school about their Student Affairs social media strategy, I wrote down a list of words that popped up during our conversations.
July 18, 2012
There are moments with this blog that feel an awful lot like that scene in The Matrix where Neo experiences deja vu. While I can't do a proper "whoa" like Keanu Reeves, I should at least acknowledge the endless thread that I am always thinking about: "Where does Student Affairs learn about technology…at least from the formal sense?" Having been through a Student Affairs masters-level graduate program, and chatted with countless other SA grads, I am uncertain as to where our knowledge of technology springs forth.
July 17, 2012
During the extravaganza known as Blackboard World, I was asked to share "the best piece of advice that a teacher ever gave me." Pondering the question for a moment, my thoughts turned to someone who I've always thought of as my favorite teacher. To most people, his name was Clyde. For me, he'll always be known as Grandpa. My grandfather didn't go to a fancy college. His traditional education was limited in that he didn't graduate from high school. However, as the son of German immigrants who farmed land in Iowa, his learning was largely experiential. His financial acumen, knowledge of machinery, and wisdom were generated via decades of hands-on experience.
July 11, 2012
The big news (thanks Kayvon Beykpour!) from Wednesday's multi-speaker keynote at BbWorld (#BbW12) is that in September, students will have the capability of taking their mobile learning destiny into their own hands. Presently, mobile options for students who wish to use Mobile Learn exist at the institutional level.
July 10, 2012
When I first started chatting with David Marr at this year's Blackboard Education Technology Conference* (also known as Bb World or #BbW12 on Twitter) I was immediately intrigued by how much he sounded like someone who really "got" Student Affairs. Marr, the President of Blackboard's Transact platform, spoke to me about student engagement, financial aid, the admissions funnel, retention, auxiliary services, strategic enrollment management, campus cards, and Student Affairs advancement.
June 28, 2012
When this blog was conceived in the summer of 2010, it's purpose was fairly simple: fill a niche that needs filling. With that premise in mind, I've been blogging away on a variety of topics about innovation, accessibility, social media, video, and strategy. The narrative that I've constructed (something that started with my personal blog) is built upon a foundation of ideas, tool suggestions, and actively building structures that relate to Student Affairs and technology. It is rhetoric that focuses on the analogy of an empty building that is waiting to be populated. In that regard, I've been successful. However, the narrative of technology and Student Affairs is far more nuanced. Historically speaking, technology has always been part of the richness of discourse in Student Affairs. The "building" as it were, is not and has not been empty, it just hasn't been socialized into the core culture of the profession.


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