Megan Brenn-White

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Most Recent Articles

November 15, 2016
Individual programs that want more international students can ‘globalize’ their marketing and recruitment.
September 27, 2016
Lofty (yet unsubstantiated) claims of “high-quality teaching” or graduates who “go on to start amazing careers in a variety of well-known companies” don’t cut it for international prospects. Real evidence is needed.
August 4, 2016
Changing the way you talk about your institution’s location for international audiences can have a big impact on recruitment.
June 14, 2016
Relying on content generated by international students on your campus helps you provide appealing content for international prospects -- in their own language.
March 10, 2016
From understanding your audiences to building emotional connections, Megan Brenn-White explores marketing lessons to impact your recruitment.
January 7, 2016
Does your content strategy accommodate the particular needs and concerns of international students?
November 19, 2015
Megan Brenn-White looks at the next decade of international student recruitment.
October 15, 2015
Guest author Megan Brenn-White outlines why international students benefit from specific information and unique marketing materials. 
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