Admissions

Admissions
Jul 11, 2014
Two Boston institutions have launched unusual marketing campaigns in an attempt to draw notice in a crowded market.  

Booklets

With the traditional-age college population flattening if not shrinking in many parts of the U.S., colleges and universities are under greater pressure than ever before to develop new and different approaches to attracting students. "Strategies for Recruiting Students" is a collection of Inside Higher Ed articles and essays -- in print-on-demand format -- about some of the approaches institutions are taking, and some of the challenges they are facing.

Download the booklet here.

This booklet is part of a series of such compilations that Inside Higher Ed is publishing on a range of topics.

On Tuesday, July 8, Editors Scott Jaschik and Doug Lederman led a webinar about some of the issues discussed in the booklet. To view the webinar, click here.

This booklet was made possible in part through advertising support from Sparkroom.

Archive

July 3, 2008

Many colleges say they’d like to reduce merit aid or early decision, but would pay too high a price. Shifts by Hamilton and Tufts suggest that the sky won’t fall.

July 2, 2008

Sociologist documents the extent to which colleges' brochures give impression that they have more black students than they do.

June 26, 2008

At national gathering, administrators worry about competition and consider strategies: Internet-phone links, ways to position against nonprofits, and hiring recruiters from the military and weight loss programs.

June 23, 2008

The right incentives could be used to truly make it possible for community college students to go on to four-year institutions, writes Kevin Carey.

June 23, 2008

College Board shifts policy to help repeat (generally wealthier) test takers; new study backs board claims on writing test, but questions whether verbal exam adds anything.

June 19, 2008

Report reviews strategies on recruitment, retention among other issues.

June 18, 2008

College Board releases study saying it is, but numbers show little difference from earlier version -- while validity gaps based on gender and race remain.

June 11, 2008

Education Department converts complaint of one rejected applicant to Princeton into a broad "compliance review" of the university's admissions system.

June 10, 2008

New analysis suggests that convention wisdom is wrong -- and that stereotypes are preventing necessary discussion about education needs and trends.

June 10, 2008

Gathering of state and university leaders crafts vision calling for funding general education over research, discouraging ‘mission creep,’ and strengthening state coordination.

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