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Jill McDonald, the head of the British division of McDonald's, gave a talk this week in which she said that many of those put off by the increasing tuition rates at universities should consider working at McDonald's instead, Financial News reported. "We need to acknowledge that the road many young people take today may not be the one we took in the past," she said. "We need to remove the snobbery." Added McDonald (who happens to have the name of her employer): "I am definitely not saying that people shouldn’t go to university if they have the opportunity to do so, but I do believe it might not be the right route for everyone."