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When Stories Collide

The state of the humanities and the new leader for the MLA.

Is What We're Doing Working? 3 Mistakes to Avoid When Measuring ROI

Mara Zepeda shares the most common pitfalls of marketing measurement, and how to overcome them.

Articulating 3 Core EdTech Beliefs

Values at the intersection of learning and technology.

Ditching the Class Note

At Duke Magazine, an evolution from formulaic announcements to storytelling focused on alumni.