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Opinion
Three Thoughts About Sub-Brands
If properly managed, sub-brands add dimension and character to the core institution’s brand, enabling a deep focus on a specific area of expertise.
Opinion
Coming Home as President
Well into her career as a university leader, Suzanne Shipley describes the experience of accepting a job in the town where she grew up.
Opinion
Bad Idea About Writing: Plagiarism Deserves to Be Punished
While most believe the contrary, some people understand that plagiarism is not necessarily deceitful or deserving censure, writes Jennifer A. Mott-Smith.
Opinion
HoloLens, Residential Education and Air New Zealand
Augmented reality, flight attendants, and not the future of face-to-face teaching.
Opinion
A Networking Rule to Live By
You should always focus on making your networking contacts feel good -- and make sure your interaction is a positive experience for them, advises Joseph Barber.