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Opinion

5 Marketing Questions

When a president interviews a potential chief marketing officer, Elizabeth Scarborough writes, there are questions the candidate needs to ask.
Opinion

Dear Adjuncts: Don't Get Sick

I’m sick. And I don’t mean sniffles and tickle in my throat. I mean swallowing pitchforks and a jackhammer on...
Opinion

How Higher Ed Makes Most Things Meaningless

Lee Skallerup My academic research will not change the world. Don’t get me wrong; I love the authors I am...
Opinion

Assignments: Being Clear about What Matters

I’m at that tipping point in the summer when I’m thinking about what I want to do to revamp the...
Opinion

2020: The Campus Data Center Follows the Computer Lab

This prediction can't be correct. If the campus data center is really going to suffer the same fate as the...
Opinion

Career Services and Social Media

The National Association of Colleges and Employers (NACE) 2009 Career Services Benchmark Survey for Four-Year Colleges and Universities lists career...
Opinion

Calculators

My scholarly background is in a social science discipline, not math. I have no particular pet theory on the right...
Opinion

Mama, Ph.D.: Unite!

Even people who have never taken a class in Economics have probably heard phrases from the subject from time to...