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Earlier this week, we announced a new partnership between the University of Michigan and Google to provide free access to Google Career Certificates and Google’s AI training courses for more than 66,000 students across U-M’s Ann Arbor, Dearborn and Flint campuses. These high-demand, job-ready programs are now available through the university’s platform for online and hybrid learning, Michigan Online. The courses and certificates help students to develop in-demand skills in areas like cybersecurity, data analytics, digital marketing, UX design, project management and foundational AI.
We’re both proud graduates of the University of Michigan. Our undergraduate experiences in Ann Arbor were transformational, shaping how we think, who we are and the lives we’ve led. There are countless ways to take advantage of an extraordinary place like U-M. But with the benefit of hindsight, one lesson stands out: Learning how to learn may be the most valuable thing you can take with you.
That has always been true. But it’s becoming more essential in a world where technological change is accelerating and the life span of a “job-ready” skill is shrinking.
A False Choice We Can’t Afford to Make
Today’s learners are navigating a noisy debate: Is a degree still worth it? Should they invest in college—or seek out a set of marketable skills through short-term training?
Too often, this is framed as an either-or choice. But our new partnership underscores the power of both-and.
A college degree is a powerful foundation. And when paired with flexible, high-impact programs like Google Career Certificates, AI Essentials and Prompting Essentials, students are positioned to thrive in a dynamic global workforce. This is not about diluting the value of higher education. It’s about enhancing it—by equipping students with the durable intellectual tools of a university education and the technical fluency to succeed in real-world roles.
The stakes are high. Nearly 70 percent of recent college graduates report needing more training on emerging technologies, while a majority of employers expect job candidates to have foundational knowledge of generative AI. As noted in a New York Times opinion piece by Aneesh Raman, chief economic opportunity officer at LinkedIn, the rise of AI and automation is reshaping the skills required for many jobs, making it imperative for educational institutions to adapt their curricula accordingly. This underscores the importance of integrating practical, technology-focused training into traditional degree programs to ensure graduates are prepared for the modern workforce. The world of work is changing rapidly. Higher education can and must evolve with it.
Rethinking What It Means to Prepare Students for the Future
This partnership is part of a larger effort at the University of Michigan to reimagine what it means to support lifelong learning and life-changing education. Through Michigan Online, U-M students already have access to more than 280 open online courses and series created by faculty in partnership with the Center for Academic Innovation, as well as thousands of additional offerings from universities around the world. These new certificates and AI courses deepen that commitment, creating new on-ramps to opportunity for every student, regardless of background or campus.
Through Google’s flexible online programs, we’ve seen how high-quality, employer-validated training can make a meaningful difference. More than one million learners globally have completed Google Career Certificates, and over 70 percent report a positive career outcome—such as a new job, raise or promotion—within six months of completion. Google’s employer consortium, including more than 150 companies like AT&T, Deloitte, Ford, Lowe’s, Rocket Companies, Siemens, Southwest, T-Mobile, Verizon, Wells Fargo and Google itself, actively recruits from this pool of talent. Google partners with over 800 educational institutions in all 50 states, including universities, community colleges and high schools, to help people begin promising careers in the Google Career Certificate fields.This new partnership extends these opportunities to U-M students to further support career readiness.
By offering accessible, skill-based programs like the Google Career Certificates, we aim to provide additional scaffolding for student success and career readiness, alleviating some of the pressures associated with traditional academic routes and recognizing diverse forms of achievement.
An Invitation to Higher Ed and Higher Ed Ecosystem Leaders
We believe this partnership is a model for how industry and education can come together to create scalable, inclusive and future-forward solutions.
But it’s just one step.
As we reflect on this moment, we invite fellow leaders in higher education, industry and government to ask,
- How can your institution better integrate career-relevant skills into the student journey without sacrificing the broader mission of a liberal arts education?
- What partnerships or platforms might allow your students to benefit from both a degree and credentials with market value?
- In an era defined by AI, how will your institution ensure students are not just informed users of new tools, but thoughtful, responsible and empowered innovators?
- How can your institution or organization expand equitable access to high-value learning opportunities that lead to social and economic mobility?
- What role should public-private partnerships play in shaping the future of education, work and innovation, and how can we design them for long-term impact?
The path forward isn’t a binary choice. It’s a commitment to both excellence and access, both degrees and skills, both tradition and transformation.
We’re honored to take this step together. And we look forward to learning alongside our students and our peers as we navigate what’s next. In a rapidly shifting higher education environment, we see reason for optimism: opportunities to reimagine student success, forge lasting strategic partnerships and strengthen the bridge between higher education and the future of work.
