Amazon Reportedly Plans Textbook-Friendly Kindle

May 5, 2009

Buzz began building last week that Amazon was planning a major announcement in New York this week, potentially with a higher education theme. Reports in The New York Times and other publications Monday about the prospect of a bigger, newspaper-friendly third iteration of the Kindle culminated late Monday in a Wall Street Journal article saying that the new Kindle, to be released Wednesday, was designed specifically to attract the interest of academic and textbook publishers. The Journal's article said that Amazon's unveiling of the new Kindle in New York would be accompanied by news of joint projects with six colleges and universities, apparently designed to experiment with students' use of online textbooks. Officials at Amazon and at several of the colleges identified in the article -- Arizona State, Case Western Reserve, Pace and Princeton Universities, Reed College, and the University of Virginia's Darden School of Business -- declined to comment on the relationship with Amazon, except to say that they would have news Wednesday. (Note: Inside Higher Ed and Amazon have struck an agreement for Inside Higher Ed to be available through the Kindle.)

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