NCAA Data Show 25 Profitable Sports Programs in 2008

October 21, 2009

Big-time sports programs appear to be moderating their spending slightly, although the vast majority of programs continue to operate in the red, according to a National Collegiate Athletic Association report released Tuesday. The report showed that median revenues at Division I colleges outpaced expenses in 2008, and that expenses were about even with revenues during the three-year period from 2006 to 2008. But only 25 Division I colleges -- all in the top Football Bowl Subdivision -- generated a profit in 2008, up from 18 in 2006. NCAA officials speculated (perhaps hopefully) that the data suggest that "the advice from former NCAA President Myles Brand’s Presidential Task Force three years ago to moderate spending is being heeded." But they acknowledged, too, that the data reflect the period before the economy turned down sharply in the last half of 2008.

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