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StraighterLine today announced that it is building a "next generation market" for its low-price online offerings, according to a news release. Burck Smith, the founder and CEO, said via e-mail that the new platform would allow students to "build their own course pathways by choosing different elements at varying prices." That could mean choosing between self-paced or professor-led courses, whether or not to use tutoring services or, in the future, selecting courses from other content providers, potentially even other colleges, Smith said.

For now, StraighterLine is adding nine new courses to its 38 self-paced, general education offerings. The provider also said it had received $10 million in private financing to help build the new platform. StraighterLine's courses cost $99 a month, and the American Council of Education recommends that other institutions recognize StraighterLine credits.