With colleges under increasing pressure to prove that they are providing value to their students, many of them are seeking new and better ways to gauge the success of their alumni. (Gallup and Purdue University last week rolled out one such approach to much fanfare.)
As of today, they will have another option: PayScale, which until now has been best known in higher education for its rankings of graduates' salaries, is today unveiling a pilot program of alumni surveys. The project, Alumni Analytics, will conduct alumni surveys for institutions like the University of Washington and Clarkson University to start, providing information to institutions not only about compensation, but also about work satisfaction, stress, and other factors. PayScale also says that the information it provides to individual colleges will be able to be benchmarked against peer institutions.