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The Chegg-Ingram Partnership

August 5, 2014
 

Chegg's new relationship with the Ingram Content Group could be key to Chegg expanding in digital textbook markets, The New York Times reported. Chegg was founded as a textbook-rental business and of late has been pushing to grow in e-texts. The Times noted that a major challenge for Chegg has been buying and distributing print textbooks, and that the deal with Ingram -- which will provide the physical texts -- frees Chegg to expand elsewhere.

 

 
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