Cracking the Retention Code: How Data and AI Are Helping Shape Student Success
Examine the reasons why students do not retain and consider the strategies to support retention.
The national retention rate for students who started college in Fall 2022 is 68.2%, up 1 percentage point from the year prior, according to a June analysis from the National Student Clearinghouse Research Center. The increase is welcome, but this figure still means that more than 3 in 10 students are not returning to their institution from one fall to the next, representing a significant loss of potential to both these students and their colleges and universities.
Concerns about retention are only increasing as higher education faces a demographic cliff amid declining public confidence in the value of a degree. With fewer incoming traditional-age students, institutions must do even more to retain students already enrolled while maximizing their ability to plan for future enrollment patterns.
This webcast will examine the reasons why students do not retain, including concerns about costs, well-being and lack of awareness of resources available to them. It will also consider strategies to support retention, from academic supports and wraparound services to applications of artificial intelligence that can flag at-risk students in need of intervention.
Inside Higher Ed articles:
- “Persistence and Retention Rates Exceed Pre-Pandemic Levels”
- “Report: Cost of College, Stress Pushes Students to Consider Stopping Out”
- “Stress, Cost of Higher Ed Remain Greatest Threats to Student Persistence”
- “10 Reasons You May Not Reach Retention Goals”
- “In-State Tuition for Out-of-State HBCU Aspirants”
- “Data-Based Decisions Tip: Convene Regular Data Meetings”
Additional resources:
- Journal of College Student Retention: Research, Theory & Practice (Center for the Study of College Student Retention)
- Student Success US (Annual joint event with Times Higher Education)
Further reading on student success: