Online Education: Simple As Shopping

March 31, 2014

Bay Path College, a private women's college in Longmeadow, Mass., last week drew criticism for a mailer that advertised a new online degree program for adult learners with the headline "If you can shop online, you can learn online." The advertisement also showed a magazine-like spread of items such as a cap and gown, a diploma and a pair of high heels featuring legends such as "Take a step up. Or two." (heels); "College degrees. Tailored around you." (gown); and "Hold your head up. High." (gown). The news was first reported by Jezebel.

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