Today on the Academic Minute: Jacqueline Rifkin, assistant professor of marketing at the University of Missouri at Kansas City, examines what makes trivial things seem special. Learn more about the Academic Minute here.
Academic Minute: When the Ordinary Becomes a Treasure
Today on the Academic Minute: Jacqueline Rifkin, assistant professor of marketing at the University of Missouri at Kansas City, examines what makes trivial things seem special. Learn more about the Academic Minute here.
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