Apple Endorsing In-Class Smart Watch Use?

August 25, 2015

Apple has a new way of promoting its Apple Watch this fall: as a secret in-class communication device. According to 9to5Mac, retail workers are being encouraged to pitch the wearable to students as a means to sneak peeks at a screen without their instructor noticing. “I don’t think the teachers have caught on to the watch yet,” Apple retail chief Angela Ahrendts reportedly said in an internal video to retail workers, adding that Apple Store employees should encourage students to “jump on it before the teachers do.”

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